• No results found

Our Flavour Data can help you to enhance your products

N/A
N/A
Protected

Academic year: 2021

Share "Our Flavour Data can help you to enhance your products"

Copied!
2
0
0

Bezig met laden.... (Bekijk nu de volledige tekst)

Hele tekst

(1)

Advanced crop production systems Advanced crop production systems

For more information:

Wageningen UR Greenhouse Horticulture

Wageningen UR Greenhouse Horticulture

P.O. Box 20, 2665 ZG Bleiswijk, The Netherlands

Mail: wouter.verkerke@wur.nl, Phone: +31 (0)317 - 48 55 34 www.glastuinbouw.wur.nl

Our Flavour Data can help you

to enhance your products

The Flavour Toolbox

Good fl avour is an added value to enhance your products. Wageningen UR Greenhouse Horticulture has developed several practical tools for the vegetable supply chain to quickly establish the fl avour level of various vegetables and fruits. Our tools and our knowhow can help to improve the fl avour of your products.

Several fl avour panels

Flavour assessment of tomatoes and other products can be done by panels of consumers, the buyers of your products. We use such a panel of about 120 men and women, of which 40 are called upon for each session. This panel determines which fruits have the best fl avour. Also, our Kids panel can help you to fi nd out which products are preferred by young children. Additionally, our sensorial expert panel of 12 trained tasters can clearly describe the characteristic fl avour differences between samples. Such sensorial panels are often employed to gain a better understanding of the preferences of consumers. Panelists of the sensorial expert panel may also be employed to compare promising successors to a benchmark in a round table discussion.

Model measurement

Wageningen UR Greenhouse Horticulture has developed a fl avour measurement model for tomato. With this model the fl avour level of a tomato can be quickly and inexpensively assessed. This model is developed to effi ciently screen large quantities of tomato varieties on their fl avour level.

Advantages of the model

The model is quick, and gives an indication of the fl avour level in one value on a scale of 0 - 100. An advantage of the model is that its results are always comparable to each other. This is mostly not possible with panel results. A disadvantage of the model is that off-fl avours are not taken into account. Our customers have been able to make good commercial decisions on the basis of this model. This model can also provide the basis for fl avour categories, for instance in the cocktail tomato segment. Discussions on these categories are on-going with several chain partners.

FL.

UK

(2)

For more information:

Wageningen UR Greenhouse Horticulture

P.O. Box 20, 2665 ZG Bleiswijk, The Netherlands

Mail: wouter.verkerke@wur.nl, Phone: +31 (0)317 - 48 55 34 www.glastuinbouw.wur.nl

Disadvantages of panels

The consumer panel is good at pointing out which tomatoes have the best fl avour, but only if there are clear differences between the samples. With routine fl avour assessments this is often not the case. Furthermore, the results of panels are always very dependent on the range of products which are presented. For example: If only two good tomato samples are to be compared, the panel will both score them at around 50 points. However, similar results could be produced if only two mediocre tomatoes were presented to the panel. This makes it diffi cult to compare results of different panel sessions.

What is the best approach?

This depends on the situation, but usually large quantities of products are fi rst screened with the model. This can be done during different periods of the year, so giving an idea of the reliability of a variety during the seasons. Subsequently, promising products can then be assessed by the consumer panel or the kids panel. To ensure a good communication with the customer, the product fl avour can then be characterized in words by sensorial experts in a round table session for benchmarking. An expert panel may be recommended if the customer wants to understand the importance of the characteristic attributes of the product.

Options

Some customers only use the screening power of the model. They communicate only the results of their own fl avour panels with the afore selected varieties. Alternatively they may publish only the results of the model to allow for an easy comparison of different varieties. Other customers only use the results of the benchmarking session to describe specifi c differences between a benchmark and possible successors. We can advise you how to profi t from the power of our toolbox and choose the tools for an optimal presentation of your products.

Customized research

We are an independent institute of Wageningen University and Research Centre, and work for various sectors in the supply chain. We take pride in delivering customized research not only for tomatoes and other greenhouse vegetables, but also for products like asparagus, potatoes, carrots, celery, cabbage and melons. We would be pleased to make an appointment with you to discuss the best way to test the fl avour of your products.

FL.

UK

Referenties

GERELATEERDE DOCUMENTEN

duidelijk. Onder gelach kwam. Dit in strijd met zijn vroegere uit- latingen, waarin hij wel degelijk op snel- le behandeling aandrong. Mevrouw van Someren motiveerde

effect van het werk aan de zeezijde beneden èie maat blijven. Het is niet voor het eerst dat hierop de aandacht is gevestigd. Dat is bij her- hailing geschied,

definitieve vaststelling van de kandidatenlijsten voor de Tweede Kamerverkiezing te houden op za- terdag 28 januari in Tivoli te Utrecht. ter bespreking van een

belangrijke bijdragen uit de algemene. middelen v90r .de sociale verzekering zijn in de huidige situatie onjuist; bij het woningbouwbeleid staat de VVD- , fractie

Deze "confessionele richting aan de defensiezaken heeft ook (en dat is niet verwonderlijk) het niveau van het defensie-beleid ten sterkste beïnvloed. Waar het

Consistent with stakeholders’ feelings that internal audit has an overall important role to play and that there are many areas of risk where not enough attention is paid,

– Today, after the advent of braided categories and quantum groups, cate- gories are beginning to look downright concrete, and the last remaining anticategorical reactionaries

Based on the fact that the evaluation confirms an effect of lying on people’s writing style, which means that the participants indeed used fewer first-person pronouns in dishonest