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Compensation  Consultants  and  Executive  Pay:  An  

Analysis  of  Pay  Changes  around  Consultant  

Appointments  

 

University  of  Amsterdam  

Amsterdam  Business  School   MSc  Business  Economics  Finance  track  

Master  Thesis    

Student  Name:  Yuling  Hu   Student  Number:  11086211   Thesis  supervisor:  Dr.  Torsten  Jochem  

June  2016    

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Statement  of  originality  

 

        This   document   is   written   by   Student   Yuling   Hu   who   declares   to   take   full   responsibility  for  the  contents  of  this  document.  

        I  declare  that  the  text  and  the  work  presented  in  this  document  is  original  and   that  no  sources  other  than  those  mentioned  in  the  text  and  its  references  have  been   used  in  creating  it.  

        The  Faculty  of  Economics  and  Business  is  responsible  solely  for  the  supervision   of  completion  of  the  work,  not  for  the  contents.  

                       

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Abstract  

This   thesis   estimated   the   relationship   between   change   in   having   a   compensation   consultant   and   change   in   top   five   executives’   compensation;   the   association   between   change   in   number   of   compensation   consultants   and   change   in   top   five   executives’   compensation;   and   whether   CEO   power   influence   firms’   decisions   on   having   a   compensation   consultant   and   firms’   change   behavior   in   number   of   compensation   consultants.   The   answer   of   this   will   help   firm’s   committee   board   to   avoid   management   rent   extraction   and   solve   agency   problem.   To   conduct   this   analysis,   I   run   four   panel   regressions.   The   results   show   having   more   consultants   reduces   the   executives’   pay.   So   I   concluded   compensation   consultants   appear   an   effective   vehicle   to   prevent   managerial   rent-­‐extraction.   This   finding   is   consistent   with  the  rent  extraction  theory.  

                 

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Content  

I.  Introduction  ...  5-­‐12   II.  Literature  review  ...12-­‐20   III.  Methodology  ...20-­‐30      

i.  Hypotheses  ...20-­‐22   ii.  Sample  Construction  ...23-­‐24     iii.  Variable  Measurement  ...24-­‐29   iv.  Regression  Equation...29-­‐30     IV.  Data  and  descriptive  statistics...30-­‐34   V.  Results...34-­‐39   VI.  Conclusion...39-­‐41   References...  42-­‐43   Table...  44-­‐55                        

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I. Introduction  

Why   focus   on   executive’s   compensation?   A   group   of   brilliant   executives   can   benefit  the  company  in  many  ways.  These  executives  enjoy  high  reputations  in  the   related  field  and  they  have  some  precious  characteristics.  They  are  very  experienced   and   are   famous   for   leadership.   They   have   broader   views   or   more   creative   minds.   Therefore,  companies  want  to  hire  them  because  they  can  solve  problems  in  a  more   efficient  way  and  they  are  more  likely  to  make  the  company  to  achieve  great  success.   And  the  compensation  is  a  good  tool  to  attract  these  executives.  The  compensation   has  several  components  such  as  the  fixed  salary,  the  performance-­‐based  bonus  and   the   time-­‐vesting   stock   options.   Generally,   based   on   various   components   of   compensation,  it  has  three  main  goals,  the  first  one  is  to  attract  the  right  executives   at   lowest   costs,   the   second   goal   is   to   motivate   executives   to   take   actions   that   increase   long-­‐term   shareholder   value   and   the   third   one   is   to   retain   the   right   executive  at  lowest  costs.  From  the  other  perspective,  the  executive  compensation  is   a   significant   issue   in   corporate   governance   because   it   related   to   the   first   agency   problem.  As  we  know,  there  are  two  agency  problems  in  corporate  governance.  The   first  one  is  the  misalignment  of  interest  between  executives  and  shareholders.  When   discussed   about   the   compensation   and   agency   problem,   there   are   two   traditional   theories.   One   is   the   optimal   contracting   view.   This   view   supports   the   opinion   that   executives’  compensation  can  solve  agency  problems  and  help  to  align  the  interest   between   executives   and   shareholders   in   a   more   efficient   way,   Hall   and   Murphy  

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(2003).  The  other  one  is  the  managerial  power  view  (the  rent  extraction  view),  this   view  argued  that  executive  compensation  was  a  part  of  agency  problem  and  could   not  solve  the  agency  problem  because  powerful  CEOs  affect  the  process  of  arranging   manager’s   compensation   and   are   able   to   extract   “excess”   compensation   that   are   larger  than  economic  characteristics  justify,  Bebchuk  and  Fried  (2003,  2004).  

As  described  above,  the  set  of  executive  compensation  is  quite  important  for  a   company,  but  how  to  set  a  reasonable  pay  packages?  To  do  this,  the  compensation   or   nominating   committee   of   the   board   often   seeks   helps   from   external   compensation   consultant   to   advice.   Compensation   consultants   can   use   their   professional   knowledge   to   design   a   suitable   pay   packages.   They   help   to   find   candidates.  In  addition,  they  contribute  to  reach  the  attracting  and  retaining  goals  by   creating  a  better-­‐structured  compensation  plan.  What’s  more,  they  are  beneficial  to   the   motivation   goal.   The   compensation   will   provide   incentives   to   executives   to   create  long-­‐term  value.  Furthermore,  they  also  help  to  navigate  the  legal  and  stock   market  environment.  

However,   many   executive   compensation   consultants   provide   non-­‐executive   compensation  consulting  services  to  the  firm  as  well.  For  example,  they  also  provide   advice  on  pension  plans.  So  critics  argued  that  these  cross-­‐selling  interests  induced   compensation   consultants   to   give   upward   biased   advice   in   executives’   compensations.    

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consultant   affected   the   executive’   pay.   For   example,   Murphy   and   Sandino   (2010)   found   that   CEO   pay   was   higher   in   companies   that   have   multi-­‐service   consultants.   Conyon,   Peck   and   Sadler   (2009)   pointed   out   that   CEOs   had   higher   pay   and   the   amount  of  equity  used  in  CEO  pay  package  was  higher  in  firms  with  compensation   consultants.  Goh  and  Gupta  (2010)  also  supported  that  all  components  of  executive   compensation   were   higher   in   firms   with   compensation   consultants.   Voulgaris,   Stathopoulos  and  Walker  (2009)  showed  that  the  use  of  a  compensation  consultant   had   an   increasing   effect   on   the   level   of   total   CEO   compensation.   And   Armstrong,   Ittner   and   Larcker   (2012)   pointed   out   that   the   differences   in   CEOs’   pay   between   firms   with   consultant   and   firms   without   consultant   were   not   driven   by   the   use   of   consultant   firms.   Instead,   they   claimed   that   CEOs’   higher   pay   driven   by   weaker   corporate  governance.  Following  Armstrong,  Ittner  and  Larcker  (2012),  Chu,  Faasse   and   Rau   (2015)   used   corporate   governance   control   and   still   found   that   the   pay   of   these   non-­‐executive   compensation   services   was   often   multiples   of   the   pay   of   compensation   consulting   services.   And   CEO   and   executives   can   decide   or   highly   influence   whether   to   use   these   non-­‐executive   compensation   services.   Therefore,   I   think   the   investigation   of   the   relationship   between   compensation   consultant   and   executives’  pay  is  an  important  issue.  If  the  hiring  of  executive  compensation  really   enables  the  executive’s  pay  higher,  then  the  company  should  consider  how  to  avoid   the  misalignment  of  compensation.    

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change   in   having   a   compensation   consultant   and   the   change   in   number   of   compensation  consultants  during  years  as  my  key  independent  variables.  Firms  may   change  their  compensation  consultant  for  various  reasons  such  as  for  cost  saving  or   for  more  comprehensive  compensation  suggestions  from  various  consultants.  They   may  also  remain  at  the  same  number.  My  study  result  of  this  will  provide  evidence   to  support  that  change  in  having  a  compensation  consultant  and  change  in  number   of  compensation  consultants  in  a  firm  from  t-­‐1  to  t  has  an  influence  on  CEO  and  top   five  executives’  compensation  level.  

Compared   with   previous   literature,   instead   of   CEO   pay,   I   used   the   top   five   executives’  pay  to  conduct  my  research.  This  helped  to  have  a  broader  result  and  not   just   limited   on   CEO.   I   included   the   pay   of   top   five   executives   also   because   these   executives   have   a   significant   impact   on   corporate   value   and   often   viewed   and   assessed  as  a  team,  Fee  and  Hadlock  (2004).  In  addition,  these  executives  especially   top   five   executives   have   an   important   role   in   firms’   management.   What’s   more,   compensation   consultants   not   only   provide   suggestion   on   CEO   pay   packages,   they   also  give  advice  on  pay  of  all  executives.  So  my  results  of  this  study  will  contribute  to   new   evidence   about   the   relationship   between   the   number   of   compensation   consultants  and  the  top  five  executives  pay  packages.  Furthermore,  I  also  compared   the  differences  between  the  changes  effects  of  compensation  consultant  number  on   change  in  CEO  pay  and  change  in  other  top  five  executives’  pay  except  CEO.  

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ownership   stake   to   measured   CEO   power   and   found   no   evidence   to   support   that   CEO   power   will   increase   the   firm   hiring   a   pay   consultant.   I   followed   Bebchuk,   Cremers  and  Peyer  (2011)  and  used  the  CEO  pay  slice  to  measure  CEO  power  to  see   whether   the   CEO   power   make   the   agency   issues   stronger.   My   study   of   this   part   makes  contribution  to  providing  new  evidence  on  whether  CEO  power  affects  firm’s   decision   on   having   a   compensation   consultants   and   firm’s   change   behavior   in   number  of  compensation  consultants.  

To   conduct   this   thesis,   I   used   the   executive   compensation   data   and   compensation  consultant  data  from  2006  to  2013.  Furthermore,  as  previous  studies   showed   that   the   level   of   executive   compensation   was   correlated   with   firm   size,   operating  and  stock  price  performance  and  investment  opportunities  (Lambert  and   Larcker  1987;  Smith  and  Watts  1992;  Core  and  Guary  1999),  I  included  data  on  firm   information,   stock   price   to   construct   my   control   variables   on   firm   characteristics.   Coles,   Daniel   and   Naveen   (2008)   suggested   that   board   size   had   a   negative   association   with   managerial   and   board   decision   making.   Core,   Holthausen   and   Larcker  (1999)  found  that  there  was  association  between  excess  CEO  compensation   and  several  board  characteristics.  Therefore,  I  included  control  variables  related  to   corporate  governance  used  data  of  ISS/Riskmetrics.    

My   primary   sample   consists   of   3701   US   firms   that   have   compensation   consultant.   I   ran   four   regressions   with   industry-­‐fixed   effect   and   firm-­‐fixed   effect.   Firstly,   I   estimated   the   association   between   change   in   having   a   compensation  

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consultant   and   change   in   top   five   executives’   pay.   Then   I   investigated   the   relationship  between  change  in  number  of  compensation  consultant  and  change  in   top   five   executives’   pay.   I   also   investigated   how   the   change   in   having   a   compensation   consultant   and   the   change   in   number   of   compensation   consultants   influenced  the  change  in  CEO  pay  and  the  change  in  other  top  five  executives’  pay   except   CEO.   Whether   having   a   compensation   consultant   is   denoted   by   a   dummy   variable  D_CONSULTANT  that  equal  to  1  if  the  firm  has  a  compensation  consultant   and  0  if  not.  D_ΔCONSULTANTit  is  defined  as  the  change  in  having  a  compensation   consultant  from  t-­‐1  to  t.  If  the  company  without  hiring  a  compensation  consultant   changes   to   have   one,   then   D_ΔCONSULTANTit   will   be   1.   If   the   company   keeps   the   same  as  before  in  hiring  a  compensation  consultant,  then  this  variable  will  be  0.  If   the  company  with  hiring  a  compensation  consultant  changes  to  without  one,  then   this   variable   will   be   -­‐1.   The   change   in   number   of   compensation   consultant   was   calculated  by  the  difference  between  consultant  number  in  t-­‐1  and  t.  Similar  to  most   executive   compensation   research,   I   used   the   natural   logarithm   of   executive   compensation   in   my   study   because   of   highly   (right)   skewed   distribution   of   pay.   Secondly,   I   CEO   pay   slice   to   measure   the   effect   of   CEO   power   on   the   decision   of   having   a   compensation   consultant   and   change   in   number   of   consultants.   CEO   pay   slice   is   the   percentage   of   CEO   compensation   in   top   five   executives’   total   compensation.    

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support  there  is  a  significant  association  between  change  in  having  a  compensation   consultant  and  change  in  top  five  executives’  pay.  Secondly,  I  surprised  to  find  that   the  relationship  between  change  in  number  of  compensation  consultant  and  change   in  top  five  executives’  compensation  is  negative.  I  attribute  this  finding  to  a  support   of   the   rent   extraction   theory   as   a   larger   change   in   number   of   compensation   consultant   prevent   top   management   from   using   their   power   to   influence   multiple   consultants.  The  negative  relationship  is  also  existed  between  change  in  number  of   compensation   consultant   and   change   in   CEO   compensation.   These   results   are   different  from  what  Goh  and  Gupta  (2010)  found.  They  did  not  found  any  evidence   to   support   there   is   a   positive   relationship   between   changes   in   the   number   of   compensation  consultant  and  changes  in  compensation.  So  they  considered  multiple   consultants   was   not   necessarily   be   a   vehicle   for   rent   extraction.   My   results   also   challenged  the  finding  of  Kabir  and  Minhat  (2008).  They  found  that  an  increase  in   the   number   of   compensation   consultants   would   lead   to   an   increase   in   CEO   equity-­‐based  pay.  But  this  positive  relationship  only  exist  when  the  increase  happen.   However,   both   of   our   results   support   the   rent   extraction   theory.   In   addition,   my   results   reject   the   hypothesis   that   higher   CEO   power   has   a   negative   influence   on   having   a   compensation   consultant   and   change   in   number   of   compensation   consultants.   I   did   not   found   any   evidence   can   support   these   expectations.   This   is   consistent   with   Voulgaris,   Stathopoulos   and   Walker   (2009)   that   showed   that   different  proxies  of  CEO  power  were  insignificantly  or  even  negatively  related  to  the  

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probability  of  hiring  a  compensation  consultant.  

This  thesis  is  organized  as  follows.  Section  Ⅱ  reviews  prior  literatures.  Section  Ⅲ   explain  the  methodology  of  this  thesis.  Section  Ⅳ  discuss  the  data  and  descriptive   statistics.  Section  Ⅴ  provides  results.  Section  VI  provides  conclusion.  

II. Literature  review  

In  terms  of  idea  about  executive  pay,  there  are  two  traditional  views.  One  is  the   optimal  contracting  view.  This  view  held  that  shareholders  set  executive  pay  to  limit   agency  problems  and  executive  compensation  provided  a  cost-­‐effective  way  to  align   incentives  and  to  maximize  firm  value,  Hall  and  Murphy  (2003).  It  also  pointed  out   that  executive  pay  package  had  the  function  of  attraction,  retention  and  incentive.   So   it   attributed   the   differences   in   pay   levels   of   firms   to   various   economic   characteristics.   Some   empirical   studies   results   are   consistent   with   this   view.   For   example,   Murphy   (1999)   found   that   executive   compensation   practices   vary   with   company  size,  industry  and  country.  His  analysis  showed  that  pay  levels  are  higher   and  pay-­‐performance  sensitivities  are  lower  in  larger  firms.  And  both  pay  levels  and   pay-­‐performance  sensitivities  are  higher  in  regulated  utilities  than  in  industrial  firms.   In   addition,   it   also   provided   result   that   levels   of   pay   and   pay-­‐performance   sensitivities   were   higher   in   the   US   than   in   other   countries.   The   other   one   is   the   managerial  power  view  (the  rent  extraction  view),  this  view  argued  that  CEOs  have  a   great  power  or  control  over  the  board  of  directors  and  CEOs  can  use  this  power  to   extract  “excess”  pay  levels  that  are  larger  than  economic  characteristics  justify.  So  

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this   view   thought   that   executive   compensation   was   a   part   of   agency   problem,   it   cannot   solve   the   agency   problem.   Bebchuk   and   Fried   (2003,   2004)   indicated   that   managerial  power  plays  a  significant  role  in  arranging  manager’s  pay  packages.  Kabir   and  Minhat  (2008)  examined  the  UK  companies  from  2003  to  2006  and  reached  the   conclusion   that   CEO’s   equity-­‐based   compensation   increases   as   the   number   of   compensation  consultants  increases.  

Previous   studies   have   investigated   what   would   influence   the   executive   compensation.  For  example,  Lambert  and  Larcker  (1987)  conduct  an  analysis  about   the   use   of   accounting   and   market   measures   of   performance   in   executive   compensation  contracts.  They  found  that  firms  would  put  more  weight  on  market   performance   in   compensation   contracts   for   three   situations.   Firstly,   when   the   variance  of  the  accounting  measure  of  performance  is  higher  than  the  variance  of   the  market  measure  of  performance.  Secondly,  when  the  firm  is  facing  high  growth   rates  in  assets  and  sales.  Lastly,  when  the  value  of  the  manager’s  personal  holdings   of   his   firm’s   stock   is   low.   Smith   and   Watts   (1992)   indicated   that   measures   of   the   firm’s  investment  opportunity  set  like  availability  of  growth  options  and  firm  size  are   related  to  executive  compensation  policies.  They  documented  that  if  firms  were  with   more   growth   options,   the   executive   compensation   would   be   higher.   They   also   pointed  regulated  firms  would  have  lower  executive  compensation  and  less  frequent   use  of  both  stock-­‐option  plans  and  bonus  plans.  Furthermore,  their  results  showed   there   was   a   positive   relationship   between   firm   size   and   level   of   executive  

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compensation.   Core   and   Guay   (1999)   suggested   that   the   optimal   portfolio   of   incentives  from  stock  and  options  varies  with  hypothesized  economic  determinants   like   firm   size,   growth   opportunities   and   proxies   for   monitoring   costs.   Core,   Holthausen   and   Larcker   (1999)   provided   evidence   that   CEOs   in   firms   with   weaker   governance   can   receive   higher   compensation   levels   as   weaker   governance   lead   to   greater  agency  problems.  Their  results  showed  that  board  and  ownership  structure   has  a  significant  relationship  with  variation  in  CEO  compensation  level.  Coles,  Daniel   and   Naveen   (2008)   evaluated   the   association   between   firm   value   and   board   structure.  Although  they  did  not  research  on  the  compensation  level  directly,  their   results   made   great   contribution   when   discussing   the   correlation   between   board   characteristics   and   compensation   level.   They   results   supported   the   opinion   that   board  size  has  a  negative  effect  on  managerial  and  board  decision-­‐making.  

In  terms  of  idea  about  using  compensation  consultants,  a  number  of  previous   literatures  have  investigated  the  relationship  between  compensation  consultant  and   CEO’s   pay.   For   example,   Waxman   (2007)   argued   that   corporate   consultants   could   have   a   financial   conflict   of   interest   if   they   provide   both   executive   compensation   advice   and   other   services   to   the   same   company.   There   is   a   cross-­‐selling   incentive   because  whether  to  use  other  consultant  services  is  decided  or  highly  influenced  by   CEO  and  executives.  Murphy  and  Sandino  (2010)  also  found  that  both  in  the  US  and   Canada,  CEO  pay  is  higher  in  firms  with  consultants  provide  multi  services  and  pay  is   higher   in   Canadian   firms   when   the   fees   paid   to   consultants   for   other   services   are  

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large   relative   to   the   fees   for   executive   compensation   service.   They   also   tried   to   examine  differences  between  consultants  retained  by  the  board  and  those  retained   by  the  management  and  their  results  showed  that  pay  is  higher  in  US  firms  where   the  consultant  hired  by  the  board  rather  than  hired  by  management.  For  consultants’   cross-­‐selling   incentives,   Cadman,   Carter   and   Hillegeist   (2010)   make   a   distinction   between  consultants  that  provide  compensation  services  alone  and  consultants  that   provide   multi   services,   based   on   this,   they   found   that   no   evidence   indicating   pay   levels  are  higher  or  pay-­‐performance  sensitivities  are  lower  in  firms  with  consultants   provide  multi  services.  Consistent  with  the  rent  extraction  theory  of  executive  pay,   Conyon,  Peck  and  Sadler  (2009)  estimated  based  on  UK  data  and  found  that  CEOs   had   higher   pay   and   the   amount   of   equity   used   in   CEO   pay   package   was   higher   in   firms   with   compensation   consultants.   Their   study   yielded   not   evidence   that   using   consultants   with   potential   conflicts   of   interest   leads  to  higher  CEO  pay  and  higher   equity   proportion   in   pay   packages.   Goh   and   Gupta   (2010)   also   found   that   all   components   of   executive   compensation   are   higher   in   firms   with   compensation   consultants.  In  addition,  based  on  their  UK  data,  they  provided  new  evidence  that   CEOs  and  executives  of  firms  that  switch  their  main  consultant  receive  higher  salary   increments  in  the  year  of  the  switch  and  a  less  risky  compensation  package.  And  also   based  on  UK  data,  Voulgaris,  Stathopoulos  and  Walker  (2009)  showed  that  the  use  of   a   compensation   consultant   has   an   increasing   effect   on   the   level   of   total   CEO   compensation.  

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However,   Armstrong,   Ittner   and   Larcker   (2012)   argued   that   the   ultimate   responsibility  for  setting  and  approving  pay  levels  rested  with  the  board  of  directors   rather  than  consultants.  Their  results  pointed  out  that  the  differences  in  CEOs’  pay   between  firms  with  consultant  and  firms  without  consultant  were  not  driven  by  the   use   of   consultant   firms.   Instead,   they   claimed   that   CEOs’   higher   pay   driven   by   weaker   corporate   governance.   This   is   because   firms   with   weaker   corporate   governance   are   more   likely   to   hire   compensation   consultants.   They   used   propensity-­‐scoring   methods   to   match   firms   on   both   economic   and   governance   characteristics   to   find   that   no   significant   pay   differences   in   consultant   users   and   nonusers.  But  their  results  do  not  vary  between  “specialized”  and  “nonspecialized”   consultant,  providing  no  support  for  claims  that  consultants  who  offer  multi-­‐services   are  more  likely  to  facilitate  excess  pay  levels  because  of  greater  conflicts  of  interest.  

Chu,  Faasse  and  Rau  (2015)  followed  Armstrong,  Ittner  and  Larcker  on  the  use   of  corporate  governance  control  and  provided  empirical  evidence  for  the  hiring  of   compensation  consultants  as  a  justification  device  for  higher  CEO  pay.  Based  on  their   longitudinal   data   from   2006   to   2012,   they   firstly   found   that   CEOs   at   firms   with   consultants   earn   significantly   higher   pay   levels   than   their   peers   at   firm-­‐,   CEO-­‐   and   governance-­‐matched   firms.   Another   important   finding   in   this   paper   is   related   to   regulation  change  for  firms  in  hiring  a  consultant.  It  is  SEC  additional  disclosure  rules   that  require  firms  to  disclose  the  fee  paid  if  consultants  provide  multi  services  to  the   firm.  Its  objective  is  to  ensure  the  independence  of  the  compensation  consultants,  in  

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other   words,   the   essence   of   the   SEC   regulations   support   that   multi-­‐service   consultants   are   conflicted.   This   change   leads   to   increase   on   turnover   of   compensation   consultants   and   major   multi-­‐service   consultants’   spin-­‐off.   Based   on   these   changes,   Chu,   Faasse   and   Rau   (2015)   found   that   CEOs   of   firms   switched   to   newly   spun-­‐off   consultants   were   significantly   paid   more   in   median   total   and   non-­‐incentive   compensation   than   those   of   matched   sample   firms   remained   with   multi-­‐service  consultants.  They  also  pointed  out  that  firms  pay  their  CEOs  more  upon   compensation  consultant  adoption  and  firms  where  CEOs  enjoy  a  greater  increase  in   pay  are  less  likely  to  turn  over  consultants  the  following  year.    

With  the  exception  of  Guh  and  Gupta  (2010)  who  include  all  executive  directors,   all   these   previous   literatures   conduct   their   research   between   compensation   consultants   and   CEO   pay,   so   we   know   little   about   the   pay   packages   of   other   executives  except  CEO.  In  my  study,  I  choose  the  top  five  executives  ranked  at  the   first   5   by   sum   of   salary   and   bonus.   There   are   two   reasons   for   why   I   want   to   investigate   top   five   executives   pay   packages.   Firstly,   these   executives   have   a   significant  impact  on  corporate  value  and  often  viewed  and  assessed  as  a  team,  Fee   and   Hadlock   (2004).   And   these   executives   especially   top   five   executives   have   an   important  role  in  firms’  management.  Secondly,  compensation  consultants  not  only   provide   suggestion   on   CEO   pay   packages,   they   also   give   advice   on   pay   of   all   executives.   So   my   results   of   this   study   will   contribute   to   new   evidence   about   the   relationship  between  change  in  compensation  consultant  number  and  the  top  five  

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executives  pay  packages.      

Based   on   the   previous   researches,   they   discussed   a   lot   about   the   using   of   compensation   consultant   and   CEO’s   compensation.   However,   although   some   of   them  estimated  association  between  the  switch  of  compensation  consultant  and  the   compensation   level   of   CEO,   they   seldom   investigate   the   change   in   having   a   compensation   consultant   and   the   change   in   compensation   consultant   number   between   years   in   the   same   firm   and   what   effect   this   change   would   post   on   CEO   compensation  and  on  top  five  executives’  compensation.  Gua  and  Gupta  (2010)  had   investigated   the   change   in   number   of   compensation   consultants,   but   they   only   estimated   the   situation   of   increasing   consultants’   number.   My   study   was   focus   on   this  change  of  compensation  consultant  number  both  increase  and  decrease.  Kabir   and   Minhat   (2008)   involved   in   estimations   with   number   of   compensation   consultants   hired   by   a   firm.   They   separated   their   sample   into   three   categories   of   firms  representing  increase,  decrease  and  remain  in  the  number  of  consultants  used   from  one  year  to  next  year.  But  my  study  did  not  use  the  separated  categories,  my   key  independent  variable  is  the  change  in  number  of  compensation  consultants  from   one  year  to  next  year.  My  results  would  provide  new  evidence  to  support  the  idea   that   change   in   having   a   compensation   consultant   and   change   in   compensation   consultant   number   affects   the   firms’   compensation   level   of   CEO   and   top   five   executives.    

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power   to   increase   the   likelihood   of   the   firm   hiring   a   compensation   consultant.   Voulgaris,  Stathopoulos  and  Walker  (2009)  also  had  proposed  this  expectation  and   they   used   a   proxy   for   controlling   CEO   power.   They   chose   CEO   ownership   stake   because   Bebchuk,   Fried   and   Walker   (2002)   predicted   that   the   higher   the   CEO’s   shareholdings  the  higher  their  power.  However,  their  results  showed  no  evidence  to   support  that  CEO  power  will  increase  the  firm  hiring  a  pay  consultant.  I  have  a  doubt   on  their  use  of  proxy  for  CEO  power  and  their  results,  so  I  try  to  use  another  way  to   include  CEO  power  in  my  study  and  test  whether  the  CEO  power  influence  decision   on   having   a   compensation   consultant   and   change   in   number   of   compensation   consultants.  Bebchuk,  Cremers  and  Peyer  (2011)  found  that  the  CEO  pay  slice  could   reflect  the  relative  importance  of  the  CEO  as  well  as  the  extent  to  which  the  CEO  is   able   to   extracts   rents.   In   other   words,   to   the   extent   that   the   CEO   has   power   and   influence   over   the   company’s   decision   making,   the   CEO   might   use   this   power   and   influence  to  raise  CEO  pay  slice  above  its  optimal  level.  In  this  case,  the  excess  of  the   actual  CEO  pay  slice  over  the  optimal  CEO  pay  slice  reflects  rents  captured  by  the   CEO  and  can  be  viewed  as  a  product  of  agency  problems.  So  I  used  CEO  pay  slice  to   measure  the  CEO  power  and  CEO  pay  slice  is  defined  as  the  percentage  of  the  total   compensation   to   the   top   five   executives   that   goes   to   the   CEO.   The   previous   literatures   only   expected   that   CEO   power   would   influence   CEO   pay.   However,   because  top  five  executives  are  always  considered  as  a  group  in  a  company,  I  think   CEO  power  also  has  an  effect  on  other  top  five  executives’  compensation.  Therefore,  

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I   used   CEO   power   to   test   whether   it   affects   change   in   having   a   compensation   consultant   and   change   in   number   of   compensation   consultant.   In   case   of   this,   my   study   makes   contribution   to   providing   new   evidence   on   whether   powerful   CEOs   avoid   hiring   a   compensation   consultant   or   change   to   hiring   more   compensation   consultants.    

III. Methodology  

i.

Hypotheses  

Based   on   the   previous   literatures   and   theories,   there   are   three   main   hypotheses  in  my  study.  

Previous  researches  have  discussed  a  lot  on  the  relationship  between  the  using   of   compensation   consultants   and   CEO   compensation,   but   their   results   were   inconsistent.   Some   of   their   results   supported   the   optimal   contracting   view   and   considered   compensation   was   a   good   way   to   limit   agency   problems.   Some   are   supporters  of  the  rent  extraction  theory  and  their  results  showed  that  powerful  CEO   was  able  to  extract  excess  compensation.  These  two  theories  stimulated  my  interest   to  conduct  a  research  about  executive  compensation.  What  is  more,  as  discussed  in   literature   review,   a   great   amount   of   prior   literature   suggested   that   the   use   of   compensation  enabled  the  higher  CEO  pay.  But  most  of  their  studies  only  investigate   the  association  between  hiring  a  compensation  consultant  and  CEO  pay.  As  all  top   five   executives   are   important   in   company   management   and   they   are   always   considered  as  a  group,  I  included  top  five  executives  ranked  by  total  compensation.  

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Furthermore,   when   running   the   regressions,   I   also   included   models   with   only   CEO   compensation   and   other   top   five   executives   compensation   except   CEO   as   my   dependent  variable  separately.  By  doing  this,  I  compared  different  levels  of  effects   that   the   change   in   having   a   compensation   consultant   post   on   only   CEO   compensation   and   on   other   top   five   executives   compensation   except   CEO.   To   investigate  the  relationship  between  compensation  consultant  and  executives’  pay,  I   have  two  related  hypotheses.  I  first  interested  in  the  association  between  change  in   having  a  compensation  consultant  and  change  in  executives’  compensation.  That  is,   whether  a  firm  changes  from  not  having  a  consultant  to  having  one  or  from  having   one  to  not  having  one  influence  the  change  in  executives’  compensation.  Based  on   this,  I  form  hypothesis  1  as  follows:  

H1:  There  is  a  positive  relationship  between  a  change  in  having  a  compensation   consultant  and  change  in  executive’s  compensation.  

In  addition,  firms  may  do  not  have  only  one  compensation.  Sometimes,  number  of   compensation  consultants  may  change.  I  consider  this  change  behavior  will  influence   the  compensation  as  well,  so  I  form  my  hypothesis  2.    

        H2:  There  is  a  positive  relationship  between  change  in  number  of  compensation   consultant  and  change  in  top  five  executives’  compensation.  

If  the  hypothesis  1  and  2  is  rejected,  then  these  rejections  would  indicate  that   change  in  top  five  executives’  higher  compensation  is  result  from  firm  characteristics,   CEO  characteristics,  executive  characteristics  or  corporate  governance.  For  example,  

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firm  may  change  their  top  five  executives’  compensation  because  the  firm  enlarges   their  size  or  the  firm  gains  more  return  compared  with  prior  years.    

Next,   I   investigate   whether   CEO   power   can   influence   firm   behavior   about   having   a   compensation   consultant   and   change   in   numbers   of   compensation   consultants.   As   CEO   has   a   great   power   on   company’s   decision   making,   this   investigation  is  important  to  show  whether  CEO  use  their  power  to  extract  excess   compensation   through   change   in   having   a   compensation   consultant   or   change   in   number   of   compensation.   I   expect   that   a   powerful   CEO   may   not   want   to   hire   a   compensation   consultant   if   those   consultants   are   indeed   preventing   managerial   rent-­‐extraction.   In   addition,   top   five   executives   always   view   as   a   group,   so   CEO   power  may  also  influence  other  top  five  executives.  Based  on  the  reasons  discussed   before,  I  formulate  hypothesis  3  and  4  as:  

H3:  Higher  CEO  power  has  a  negative  association  with  having  a  compensation   consultant.  

H4:   Higher   CEO   power   has   a   negative   association   with   change   in   number   of   compensation  consultants.  

A  rejection  of  Hypothesis  3  and  4  would  show  that  CEO  power  does  not  have  a   negative  effect  on  firm’s  decision  about  whether  to  hire  a  compensation  consultant   or  firm’s  change  behavior  in  number  of  compensation  consultant.  These  will  provide   no  evidence  that  powerful  CEO  would  use  compensation  consultant  to  extract  excess   compensation.    

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ii.

Sample  Construction  

My  sample  includes  3701  publicly-­‐listed  US  firms  and  18822  observations  from   2006  to  2013.  The  data  I  used  in  this  thesis  has  five  components.  

One   is   data   on   compensation   consultant.   To   collect   this   data,   I   used   a   script1   that  downloaded  and  automatically  searched  all  10-­‐K  filings  from  publicly  listed  firms   as  available  in  the  SEC’s  EDGAR  database.  At  last,  this  data  included  a  sample  of  3546   US  firms  that  have  compensation  consultants  in  different  year  and  the  observations   are  18944.  Table  3  reports  compensation  consultant  market  share  based  on  number   of  clients  for  each  fiscal  year  from  2006  to  2013.  M  stands  for  multi-­‐service  firms,  S   denotes  specialist  compensation  consultants  and  specialist  firms  that  were  spun-­‐off   by   a   multi-­‐service   parent   are   denoted   by   *.   Firms   are   ordered   by   market   share   in   2006.   As   in   table   3,   the   consultant   with   highest   frequency   is   Towers   Watson   and   predecessors  with  26.85%  of  the  sample  in  2006.  Towers  Watson  and  predecessors   includes  Towers  Perrin,  Watson  Wyatt  and  Towers  Watson.  Pay  Governance  is  the   specialist  compensation  consultant  that  were  spun-­‐off  by  it  from  2009.  The  second   one   is   Mercer   who   took   16.25%   of   the   sample   in   2006,   followed   by   Aon   Hewitt,   associated   co’s   and   predecessors   (15.94%).   Aon   Hewitt,   associated   co’s   and   predecessors  includes  Hewitt&Associates,  Aon,  Aon  Hewitt,  Radford  and  McLagan.   Following   is   Frederic   W.Cook   (12.74%),   Pearl   Meyer   (7.4%),   Hay   Group   (3.58%),   Amalfi   Consulting   (3.32%),   Compensia   (2.63%),   Semler   Brossy   (2.07%),   Deloitte                                                                                                                  

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(1.76%),  Buck  Consultants  (0.94%)  and  PricewaterhouseCoopers  (0.75%).  

The  second  component  is  data  on  executive  compensation.  I  collected  this  data   from  ExecuComp  of  Wharton  WRDS.  This  data  includes  a  sample  of  2395  US  firms   and  88732  observations.    

The  third  component  is  data  on  firm  information.  This  data  is  from  COMPUSTAT   of   Wharton   WRDS.   Through   this   data,   I   constructed   my   control   variable   of   firm   characteristics.    

The  fourth  component  is  data  on  stock  price.  This  data  is  from  CRSP  of  Wharton   WRDS.   In   this   data,   the   time   period   is   from   2004   to   2013,   I   extended   time   period   from  2006  to  2004  because  I  need  to  calculate  the  prior  stock  return  for  2  years.  

The   fifth   component   is   data   on   SIS/RiskMetrics   Directors.   This   data   was   downloaded  from  Wharton  WRDS.  The  time  period  is  from  2007  to  2013.  I  also  use   CRSP-­‐COMPUSTAT   linktable   from   WRDS   to   link   my   data   with   GVKEY   to   ISS/RiskMetrics   data.   Using   this   data,   I   made   my   corporate   governance   control   variables.    

I  then  merged  all  the  data  and  finally  obtained  my  final  sample  of  3701  US  firms   and  18822  firm-­‐year  observations.  

iii.

Variable  Measurement  

The   dependent   variable   is   Δlog(PAY)it   that   means   the   change   in   executives   compensation.  PAY  is  defined  as  average  compensation  of  top-­‐5  executives.  Top-­‐5   executives  are  executives  who  ranked  at  the  first  5  by  sum  of  salary  and  bonus.  I  use  

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TDC1   variable   from   ExecuComp.   TDC1   is   defined   as   total   annual   compensation,   which  consist  of  salary,  bonus,  non-­‐equity  incentive  plan  compensation,  grant-­‐date   fair   value   of   stock   awards,   grant-­‐date   fair   value   of   option   awards,   deferred   compensation,  and  other  compensation.  In  addition,  I  also  generated  another  two   sub   dependent   variables.   They   are   Δlog(CEO   PAY)   and   Δlog(Other   top-­‐5   PAY).  

Δlog(CEO   PAY)   means   compensation   change   of   CEO.   And   Δlog(Other   top-­‐5   PAY)  

means  compensation  change  of  top-­‐5  executives  except  CEO,  where  Other  top-­‐5  PAY   is   average   compensation   of   top-­‐5   executives   except   CEO.   What’s   more,   as   most   research  on  compensation  consultant,  I  used  the  natural  logarithm  of  PAY,  CEO  PAY   and   Other   top-­‐5   PAY   with   the   purpose   of   adjust   the   highly   skewed   distribution   of   pay.  

The   key   independent   variable   for   hypothesis   1   is   D_ΔCONSULTANTit   that   is   change   in   having   a   compensation   consultant   from   t-­‐1   to   t.   D_CONSULTANT   is   a   dummy  variable  that  equal  to  1  if  the  firm  has  a  compensation  consultant  and  0  if   not.  To  be  clearer,  if  the  company  without  hiring  a  compensation  consultant  changes   to   have   one,   then   D_ΔCONSULTANTit   will   be   1.   If   the   company   keeps   the   same   as   before   in   hiring   a   compensation   consultant,   then   this   variable   will   be   0.   If   the   company  with  hiring  a  compensation  consultant  changes  to  without  one,  then  this   variable  will  be  -­‐1.  

The  key  independent  variable  for  hypothesis  2  is  ΔCONSULTANTit  that  is  defined   as  the  change  in  number  of  compensation  consultant  from  t-­‐1  to  t.  CONSULTANT  is  

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the  number  of  compensation  consultant  that  the  firm  hired.    

To   test   whether   the   CEO   power   influence   the   firm’s   decision   on   having   a   compensation   consultant   and   change   behavior   in   number   of   compensation   consultant,  following  Bebchuk,  Cremers  and  Peyer  (2011),  I  used  CPS  as  a  measure  of   CEO  dominance.  CPS  is  the  CEO  Pay  Slice  that  defined  as  the  percentage  of  the  total   compensation  to  the  top  five  executives  that  goes  to  the  CEO.  It  is  calculated  as  the   total  compensation  of  CEO  scaled  by  the  total  compensation  of  top  5  executives.  

In  the  choice  of  main  control  variables,  I  followed  Armstrong,  Ittner  and  Larcker   (2012).    

For  firm  characteristics,  the  control  variables  are  firm  size,  book-­‐to-­‐market  ratio,   return   on   assets,   change   in   return   on   asset,   prior   1   year   return   and   prior   2   year   return.  This  is  because  previous  study  indicated  that  CEO  compensation  level  has  a   positive   relationship   with   investment   opportunities,   firm   size,   operating   and   stock   price  performance,  Lambert  and  Larcker  (1987);  Smith  and  Watts  (1992);  Core  and   Guay   (1999).   Firmsize   is   the   natural   logarithm   of   market   capitalization   at   the   beginning   of   the   fiscal   year,   where   market   capitalization   equals   multiply   of   company’s   outstanding   shares   (COMPUSTAT   item   CSHO)   and   common   stock   price   (COMPUSTAT   item   PRCC_F).   In   addition,   the   Book   to   market   ratio   was   used   to   measure   the   firm’s   investment   opportunities,   which   influence   the   CEO   compensation   positively.   Book-­‐to-­‐market   Ratio   is   the   book   value   of   total   assets   (COMPUSTAT  item  AT)  scaled  by  market  capitalization.  The  operating  performance  

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in  the  previous  year  is  a  good  way  to  evaluate  expected  performance  in  the  current   year   and   this   is   likely   to   influence   the   pay   levels   of   executives.   What’s   more,   the   change  in  operating  performance  is  a  determinant  of  the  bonus  payouts  and  other   variable  pay  elements  that  are  based  on  the  period’s  operating  performance.     The   operating  performance  is  measured  by  return  on  asset  and  the  change  in  operating   performance  is  change  in  return  on  asset.  ROA  is  return  on  asset,  which  is  calculated   by  operating  income  after  depreciation  (COMPUSATA  item  OIBDP  minus  DP)  scaled   by  total  assets.  ΔROA  is  change  in  return  on  assets  between  the  current  fiscal  year   and   the   prior   fiscal   year.   For   stock   price   performance,   I   also   used   two   variables.  

PriorReturn(-­‐1)  is  the  stock  return  over  the  prior  fiscal  year.  It  is  calculated  by  the  

common   stock   price   of   current   fiscal   year   minus   the   common   stock   price   of   prior   fiscal  year.  PriorReturn(-­‐2)  is  the  stock  return  over  the  preceding  year.  It  is  calculated   by  the  common  stock  price  of  current  fiscal  year  minus  the  common  stock  price  of   the  preceding  year.  

For  CEO  characteristics,  the  control  variables  are  CEO  proportion  incentive  pay,   the   CEO   age   and   CEO   tenure   as   all   of   them   may   influence   compensation   levels   because.  CEO  age  and  CEO  tenure  can  capture  CEO  experience  that  is  often  used  as  a   justification   CEO   pay.   And   the   proportion   of   CEO’s   incentive   pay   is   substitute   for   annual   pay.   If   the   incentive   pay   proportion   is   high,   there   may   be   little   reason   to   provide  additional  incentive  using  annual  compensation,  and  that  will  lead  to  lower   compensation   levels.   CEOIncentivepay   is   the   incentive   pay   proportion   of   CEO.   It   is  

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defined   as   the   long-­‐term   incentive   compensation   (COMPUSTAT   item   TDC1   minus   Salary  and  Bonus)  scaled  by  the  total  compensation  of  CEO.  CEOAge  is  age  of  CEO  in   that  year.  CEOTenure  is  number  of  years  the  CEO  has  held  the  title  of  chief  executive   officer.    

In   addition,   because   my   research   is   focus   on   the   top-­‐5   executives’   compensation,  their  age  and  the  proportion  incentive  pay  may  also  influence  their   total  compensation.  I  include  the  average  age  of  top-­‐5  executives  and  the  average   proportion  incentive  pay  of  them  as  well.  Following  is  the  detail  descriptions  of  these   variables.   AverageIncentivepay   is   average   of   the   incentive   pay   proportion   of   the   top-­‐5   executives.   It   is   defined   as   the   long-­‐term   incentive   compensation   (COMPUSTAT  item  TDC1  minus  Salary  and  Bonus)  scaled  by  the  total  compensation   of  top-­‐5  executives.  AverageAge  is  average  of  the  age  of  the  top-­‐5  executives.  

Furthermore,  CEO  power’s  influence  on  change  in  pay  may  highly  influence  by   the  board  governance.  Following  Armstrong,  Ittner  and  Larcker  (2012),  I  chose  five   control   variables.   As   shown   by   Coles,   Daniel   and   Naveen   (2008),   board   size   can   influence  managerial  and  board  decision-­‐making.  I  included  number  of  directors  on   the   board   to   measure   board   size.   Number   of   Directors   is   equal   to   the   natural   logarithm  of  the  number  of  directors  on  the  board.  As  Core,  Holthausen  and  Larcker   (1999)   proved   that   excess   CEO   compensation   was   correlated   with   board   characteristics,   I   used   the   following   four   control   variables   to   capture   board   characteristics.  Outside  Director%  is  measured  by  the  percentage  of  board  members  

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classified  as  outsiders.  Old  Director%  is  the  percentage  of  board  members  who  are  at   least  69  years  old.  Busy  Director%  is  the  percentage  of  board  members  who  serve  on   at  least  two  boards  of  directors.  Outside  Chairman  is  a  dummy  variable  that  equal  to   one  if  the  chairman  of  the  board  is  classified  as  an  outsider  and  zero  otherwise.  All   these  variables  are  generated  using  ISS/RiskMetrics  Directors.  

Additionally,   similar   to   previous   researches,   I   used   year-­‐fixed   effects   and   industry-­‐fixed   effect   to   capture   year-­‐specific   and   industry-­‐specific   differences   in   executives’   compensation   levels.   Industry   fixed-­‐effect   indicators   are   based   on   four-­‐digit  SIC  codes.  

Table  1  shows  all  description  of  variable  measurement.    

iv.

Regression  Equation  

I  ran  two  panel  data  regressions  to  conduct  my  research.   In  order  to  test  Hypothesis  1,  I  ran  the  equation  (1).  

Δlog(PAY)it=β0+β1D_ΔCONSULTANTit+β2Firmsizeit+β3Book-­‐to-­‐marketit+β4ROAit  

+β5ΔROAit+β6PriorReturn(-­‐1)it+β7PriorReturn(-­‐2)it+β8CEOIncentivepayit+β9CEOAgeit  

+β10CEOTenureit  +β11AverageIncentivepayit  +β12AverageAgeit    

+β13Number  of  Directors+β14Outside  Director%+β15Board  Old%+β16Board  Busy%    

+β17Outside  Chairman  +αi+λt+εit                 (1)  

β1   measures   how   much   will   the   change   in   having   a   compensation   consultant   make  contribution  to  the  change  of  top  5  executives’  pay.  

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variable   is   ΔCONSULTANTit.   β1   measures   how   much   will   the   change   in   number   of   compensation  consultants  make  contribution  to  the  change  of  top  5  executives’  pay.  

To  test  Hypothesis  3  

D_CONSULTANTit=β0+β1CPSit+αi+λt+εit                 (3)  

β3  measures  how  the  CEO  power  influences  having  a  compensation  consultant.  

To  test  Hypothesis  4,  the  only  change  in  regression  4  is  the  dependent  variable   is  ΔCONSULTANT.  

In   addition,   to   test   whether   change   in   having   a   compensation   consultant   and   change  in  number  of  compensation  consultants  have  a  greater  influence  on  change   in  compensation  of  CEO  or  change  in  compensation  of  top-­‐5  executives  except  CEO,  I   also  used  Δlog(CEO  PAY)  and  Δ(Other  top-­‐5  PAY)  in  all  regressions.    

IV. Data  and  descriptive  statistics  

Table   2   presents   the   descriptive   statistics   of   compensation,   consultant,   firm-­‐level   characteristics,   CEO   characteristics,   executives’   characteristics   and   corporate   governance.   The   table   reports   number   of   observations,   mean,   standard   deviation,  min  and  max  of  all  variables  on  the  full  sample.  Because  of  outlier,  this   discussion  is  focus  on  mean.  In  the  compensation  part,  the  mean  salary  of  all  top  five   executives  in  this  sample  is  $679.2  thousand  dollars.  While  the  mean  CEO  salary  is   $781.3  thousand  dollars  and  the  mean  other  top-­‐5  executives’  salary  (except  CEO)  is   only  $392.6  thousand  dollars.  This  shows  that  CEO  salary  is  almost  twice  other  top-­‐5   executives’  salary  and  CEO  salary  is  also  higher  than  the  mean  salary  of  all  top  five  

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