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Paul Benneworth Columnist. Features

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I'VE just returned home after my usual fortnight Christmas break back in the North East. 2017 was very busy and draining for me, so for the first time I never really ventured much further than our family in Whitley Bay.

On Boxing Day, I enjoyed stretching my legs with the 5km Pudding Run on the seafront Links. Organised to support Woodlawn School, it was great to see in 2017 the largest entry field yet, raising substantial funds for a great cause.

For as long as I can remember, Whitley Bay was a seaside holiday town struggling to reverse decline driven by cheap overseas package holidays. I have vague childhood memories of playing in the Spanish City's Funfair. But after that closed decades ago, nothing took its place.

Whitley Bay became a classic 'forgotten town'.. money flowing out from the town centre leaving nothing more than a dormitory suburb to Newcastle. Temporary reprieve came 20 years ago in the form of South Parade's night-time economy; but that stop-gap measure has now all but died out. So recent developments around the Links and Spanish City Dome are extremely promising. The half-mile pedestrian Northern promenade could grace any major European waterfront, the gaping hole around Whiskey Bends is filled with an attractive Flemishstyle apartment block and the new southern beach access will provide a fitting frame for the golden seashore sands.

This regeneration resulted from concerted local authority efforts to invest in rebuilding the town in a rare case of Conservative and Labour unanimity. And public investments have brought people back to the town, leading to a new wave of shops, artisanal cafes and restaurants.

But for the first time I was also aware of the human costs to Whitley Bay of Westminster's unnecessary austerity fetish. North Tyneside has long had homeless and precariouslyhoused residents, but this Christmas I sadly saw for the first time rough sleepers on Whitley Bay's streets. The evolution of Whitley Bay encapsulates wider British social changes in a nutshell, with a growing divide between the 'haves and the 'have nots'. But unlike in the past, affluent people on Tyneside have experienced deteriorating living standards.

This has hardened our attitudes to the genuinely destitute, because we feel so vulnerable we cannot afford to chip in to guarantee minimal living standards for others. This played into Tories' divisive scapegoating strategy where poor people are denied social security by being spuriously stigmatised as the undeserving poor.

The Universal Credit fiasco is being revealed as a scam to pare back our welfare state to below the levels needed for basic survival. And unlike in the 1980s, local authorities are so pared to the bone that they have few opportunities to step in and catch those that fall through England's increasingly patchy safety net.

But these contemporary callous attitudes are alien to the region I grew up in, where volunteer

foodbanks rolled their sleeves up to plug the gap for our own precarious citizens. It isn't the North East I know and love where 1,000 turkey and pudding-stuffed souls turn up for a fund-raising Fun Run. And this illustrates the lesson of the persistent importance of community at a time when falling pay, rising prices and threatened redundancy makes it temporarily hard to feel charitable. And it's much easier to be help out your near neighbours when they are facing short-term problems than feel sympathy for an underserving itinerant.

The chaos on Downing Street suggests that the Government has no quick solution to our deepseated problems of social division. But us warm-hearted Geordies have the charity and the organisation to start to heal these splits that are undermining us being the region we deserve.

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