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Packaging of table grapes for exports from SA : a comparative study

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76 Directions for use (importance)

*How important is the directions for use on the packaging for your use?

1 2 3 4 5

Not important Very important

Selling ability

Point of sale display (performance)

*How satisfied are you with the point of sale display of the packaging?

1 2 3 4 5

Not satisfied Very satisfied

Point of sale display (importance)

*How important is the point of sale display of packaging for your use?

1 2 3 4 5

Not important Very important

Security

Minimizes pilferage/theft (performance)

*How satisfied are you with the pilferage/theft being minimized by packaging?

1 2 3 4 5

Not satisfied Very satisfied

Minimizes pilferage/theft (importance)

*How important is the ability of packaging to minimize pilferage/theft for your use?

1 2 3 4 5

Not important Very important

Apportionment

Correct amount and size (performance)

*How satisfied are you with the correct amount and size of the packaging?

1 2 3 4 5

Not satisfied Very satisfied

Correct amount and size (importance)

*How important is the correct amount and size of the packaging for your use?

1 2 3 4 5

Not important Very important

(90)

77 Packaging graphics and design (performance)

*How satisfied are you with of the graphics and design of the packaging?

1 2 3 4 5

Not satisfied Very satisfied

Packaging graphics and desgn (importance)

*How important is the graphics and design of the packaging for your use?

1 2 3 4 5

Not important Very important

ENVIRONMENT

Economy of resources

Packaging cost (performance)

*How satisfied are you with the cost of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Packaging cost (importance)

*How important is the cost of packaging for your use?

1 2 3 4 5

Not important Very important

Product cost (performance)

*How satisfied are you with the product cost?

1 2 3 4 5

Not satisfied Very satisfied

Product cost (importance)

*How important is the product cost for your use?

1 2 3 4 5

Not important Very important

(91)

78

Environmentally friendly material

Reduced use of resources (performance)

*How satisfied are you with the resources being reduced by the packaging material?

1 2 3 4 5

Not satisfied Very satisfied

Reduced use of resources (importance)

*How important is reduced use of resources for your use?

1 2 3 4 5

Not important Very important

Minimal use of hazardous substances (performance)

*How satisfied are you with the hazardous substances being minimized by the packaging material?

1 2 3 4 5

Not satisfied Very satisfied

Minimal use of hazardous substances (importance)

*How important is the minimal use of hazardous substances for your use?

1 2 3 4 5

Not important Very important

Facilitates recycling

Minimal amount of waste (performance)

*How satisfied are you with waste being minimized by packaging?

1 2 3 4 5

Not satisfied Very satisfied

Minimal amount of waste (importance)

*How important is the minimal amount of waste for your use?

1 2 3 4 5

Not important Very important

Reduced complexity of recycling process (performance)

*How satisfied are you with the complexity of the recycling process being reduced by the packaging material?

1 2 3 4 5

(92)

79 Reduced complexity of recycling process (importance)

*How important is reduced complexity in recycling process for your use?

1 2 3 4 5

Not important Very important

LOGISTICS

Quantity and size

Correct amount and size (performance)

*How satisfied are you with the correct amount and size of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Correct amount and size (importance)

*How important is the correct amount and size for your use?

1 2 3 4 5

Not important Very important

Volume and weight efficiency (performance)

*How satisfied are you with the volume and weight efficiency of packaging?

1 2 3 4 5

Not satisfied Very satsified

Volume and weight efficiency (importance)

*How important is the volume and weight efficiency for your use?

1 2 3 4 5

Not important Very important

Packaging design

Innovation (performance)

*How satisfied are you with the innovation of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Innovation (importance)

*How important is the innovation for your use?

1 2 3 4 5

(93)

80 Handle ability (performance)

*How satisfied are you with the handle ability of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Handle ability (importance)

*How important is the handle ability for your use?

1 2 3 4 5

Not important Very important

Stack ability (performance)

*How satisfied are you with the stack ability of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Stack ability (importance)

*How important is the stack ability for your use?

1 2 3 4 5

Not important Very important

Logistical information

Flow information (performance)

*How satisfied are you with the flow information of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Flow information (importance)

*How important is the flow information for your use?

1 2 3 4 5

Not important Very important

Transportation information (performance)

*How satisfied are you with the transportation information of packaging?

1 2 3 4 5

Not satisfied Very satisfied

(94)

81 Transportation information (importance)

*How important is the transportation information for your use?

1 2 3 4 5

Not important Very important

Product protection

Physical protection against vibration/temperature/shock (performance) *How satisfied are you with the physical protection by packaging?

1 2 3 4 5

Not satisfied Very satisfied

Physical protection against vibration/temperature/shock (importance) *How important is the physical protection for your use?

1 2 3 4 5

Not important Very important

Barrier protection against oxygen/dust/water vapor (performance) *How satisfied are you with the barrier protection by packaging?

1 2 3 4 5

Not satisfied Very satisfied

Barrier protection against oxygen/dust/water vapor (importance) *How important is barrier protection for your use?

1 2 3 4 5

(95)

82

SECONDARY PACKAGING

This survey evaluates the performance and importance of the secondary packaging. Therefore, each criterion will be evaluated according to 1) performance and 2) importance. Name * Surname * Company *

MARKETING

Product information

Nutritional information (performance)

*How satisfied are you with the nutritional information on the packaging?

1 2 3 4 5

Not satisfied Very satisfied

Nutritional information (importance)

*How important is the nutritional information on the packaging for your use?

1 2 3 4 5

Not important Very important

Recycle/disposal information (performance)

*How satisfied are you with the recycle/disposal information on the packaging?

1 2 3 4 5

Not satisfied Very satisfied

Recycle/disposal information (importance)

*How important is the recycle/disposal information on the packaging for your use?

1 2 3 4 5

Not important Very important

Directions for use (performance)

*How satisfied are you with the directions for use on the packaging?

1 2 3 4 5

Not satisfied Very satisfied

(96)

83 Directions for use (importance)

*How important is the directions for use on the packaging for your use?

1 2 3 4 5

Not important Very important

Selling ability

Point of sale display (performance)

*How satisfied are you with the point of sale display of the packaging?

1 2 3 4 5

Not satisfied Very satisfied

Point of sale display (importance)

*How important is the point of sale display of packaging for your use?

1 2 3 4 5

Not important Very important

Security

Minimizes pilferage/theft (performance)

*How satisfied are you with the pilferage/theft being minimized by packaging?

1 2 3 4 5

Not satisfied Very satisfied

Minimizes pilferage/theft (importance)

*How important is the ability of packaging to minimize pilferage/theft for your use?

1 2 3 4 5

Not important Very important

Apportionment

Correct amount and size (performance)

*How satisfied are you with the correct amount and size of the packaging?

1 2 3 4 5

Not satisfied Very satisfied

Correct amount and size (importance)

*How important is the correct amount and size of the packaging for your use?

1 2 3 4 5

Not important Very important

(97)

84 Packaging graphics and design (performance)

*How satisfied are you with of the graphics and design of the packaging?

1 2 3 4 5

Not satisfied Very satisfied

Packaging graphics and desgn (importance)

*How important is the graphics and design of the packaging for your use?

1 2 3 4 5

Not important Very important

ENVIRONMENT

Economy of resources

Packaging cost (performance)

*How satisfied are you with the cost of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Packaging cost (importance)

*How important is the cost of packaging for your use?

1 2 3 4 5

Not important Very important

Product cost (performance)

*How satisfied are you with the product cost?

1 2 3 4 5

Not satisfied Very satisfied

Product cost (importance)

*How important is the product cost for your use?

1 2 3 4 5

Not important Very important

Environmentally friendly material

Reduced use of resources (performance)

*How satisfied are you with the resources being reduced by the packaging material?

1 2 3 4 5

(98)

85 Reduced use of resources (importance)

*How important is reduced use of resources for your use?

1 2 3 4 5

Not important Very important

Minimal use of hazardous substances (performance)

*How satisfied are you with the hazardous substances being minimized by the packaging material?

1 2 3 4 5

Not satisfied Very satisfied

Minimal use of hazardous substances (importance)

*How important is the minimal use of hazardous substances for your use?

1 2 3 4 5

Not important Very important

Facilitates recycling

Minimal amount of waste (performance)

*How satisfied are you with waste being minimized by packaging?

1 2 3 4 5

Not satisfied Very satisfied

Minimal amount of waste (importance)

*How important is the minimal amount of waste for your use?

1 2 3 4 5

Not important Very important

Reduced complexity of recycling process (performance)

*How satisfied are you with the complexity of the recycling process being reduced by the packaging material?

1 2 3 4 5

Not satisfied Very satisfied

Reduced complexity of recycling process (importance)

*How important is reduced complexity in recycling process for your use?

1 2 3 4 5

Not important Very important

(99)

86

LOGISTICS

Quantity and size

Correct amount and size (performance)

*How satisfied are you with the correct amount and size of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Correct amount and size (importance)

*How important is the correct amount and size for your use?

1 2 3 4 5

Not important Very important

Volume and weight efficiency (performance)

*How satisfied are you with the volume and weight efficiency of packaging?

1 2 3 4 5

Not satisfied Very satsified

Volume and weight efficiency (importance)

*How important is the volume and weight efficiency for your use?

1 2 3 4 5

Not important Very important

Packaging design

Innovation (performance)

*How satisfied are you with the innovation of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Innovation (importance)

*How important is the innovation for your use?

1 2 3 4 5

Not important Very important

Handle ability (performance)

*How satisfied are you with the handle ability of packaging?

1 2 3 4 5

(100)

87 Handle ability (importance)

*How important is the handle ability for your use?

1 2 3 4 5

Not important Very important

Stack ability (performance)

*How satisfied are you with the stack ability of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Stack ability (importance)

*How important is the stack ability for your use?

1 2 3 4 5

Not important Very important

Logistical information

Flow information (performance)

*How satisfied are you with the flow information of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Flow information (importance)

*How important is the flow information for your use?

1 2 3 4 5

Not important Very important

Transportation information (performance)

*How satisfied are you with the transportation information of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Transportation information (importance)

*How important is the transportation information for your use?

1 2 3 4 5

Not important Very important

(101)

88

Product protection

Physical protection against vibration/temperature/shock (performance) *How satisfied are you with the physical protection by packaging?

1 2 3 4 5

Not satisfied Very satisfied

Physical protection against vibration/temperature/shock (importance) *How important is the physical protection for your use?

1 2 3 4 5

Not important Very important

Barrier protection against oxygen/dust/water vapor (performance) *How satisfied are you with the barrier protection by packaging?

1 2 3 4 5

Not satisfied Very satisfied

Barrier protection against oxygen/dust/water vapor (importance) *How important is barrier protection for your use?

1 2 3 4 5

(102)

89

TERTIARY PACKAGING

This survey evaluates the performance and importance of the tertiary packaging. Therefore, each criterion will be evaluated according to 1) performance and 2) importance.

Name * Surname * Company *

ENVIRONMENT

Economy of resources

Packaging cost (performance)

*How satisfied are you with the cost of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Packaging cost (importance)

*How important is the cost of packaging for your use?

1 2 3 4 5

Not important Very important

Product cost (performance)

*How satisfied are you with the product cost?

1 2 3 4 5

Not satisfied Very satisfied

Product cost (importance)

*How important is the product cost for your use?

1 2 3 4 5

Not important Very important

(103)

90

Environmentally friendly material

Reduced use of resources (performance)

*How satisfied are you with the resources being reduced by the packaging material?

1 2 3 4 5

Not satisfied Very satisfied

Reduced use of resources (importance)

*How important is reduced use of resources for your use?

1 2 3 4 5

Not important Very important

Minimal use of hazardous substances (performance)

*How satisfied are you with the hazardous substances being minimized by the packaging material?

1 2 3 4 5

Not satisfied Very satisfied

Minimal use of hazardous substances (importance)

*How important is the minimal use of hazardous substances for your use?

1 2 3 4 5

Not important Very important

Facilitates recycling

Minimal amount of waste (performance)

*How satisfied are you with waste being minimized by packaging?

1 2 3 4 5

Not satisfied Very satisfied

Minimal amount of waste (importance)

*How important is the minimal amount of waste for your use?

1 2 3 4 5

Not important Very important

Reduced complexity of recycling process (performance)

*How satisfied are you with the complexity of the recycling process being reduced by the packaging material?

1 2 3 4 5

(104)

91 Reduced complexity of recycling process (importance)

*How important is reduced complexity in recycling process for your use?

1 2 3 4 5

Not important Very important

LOGISTICS

Quantity and size

Correct amount and size (performance)

*How satisfied are you with the correct amount and size of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Correct amount and size (importance)

*How important is the correct amount and size for your use?

1 2 3 4 5

Not important Very important

Volume and weight efficiency (performance)

*How satisfied are you with the volume and weight efficiency of packaging?

1 2 3 4 5

Not satisfied Very satsified

Volume and weight efficiency (importance)

*How important is the volume and weight efficiency for your use?

1 2 3 4 5

Not important Very important

Packaging design

Innovation (performance)

*How satisfied are you with the innovation of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Innovation (importance)

*How important is the innovation for your use?

(105)

92

Not important Very important

Handle ability (performance)

*How satisfied are you with the handle ability of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Handle ability (importance)

*How important is the handle ability for your use?

1 2 3 4 5

Not important Very important

Stack ability (performance)

*How satisfied are you with the stack ability of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Stack ability (importance)

*How important is the stack ability for your use?

1 2 3 4 5

Not important Very important

Logistical information

Flow information (performance)

*How satisfied are you with the flow information of packaging?

1 2 3 4 5

Not satisfied Very satisfied

Flow information (importance)

*How important is the flow information for your use?

1 2 3 4 5

Not important Very important

Transportation information (performance)

*How satisfied are you with the transportation information of packaging?

1 2 3 4 5

Not satisfied Very satisfied

(106)

93 Transportation information (importance)

*How important is the transportation information for your use?

1 2 3 4 5

Not important Very important

Product protection

Physical protection against vibration/temperature/shock (performance) *How satisfied are you with the physical protection by packaging?

1 2 3 4 5

Not satisfied Very satisfied

Physical protection against vibration/temperature/shock (importance) *How important is the physical protection for your use?

1 2 3 4 5

Not important Very important

Barrier protection against oxygen/dust/water vapor (performance) *How satisfied are you with the barrier protection by packaging?

1 2 3 4 5

Not satisfied Very satisfied

Barrier protection against oxygen/dust/water vapor (importance) *How important is barrier protection for your use?

1 2 3 4 5

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