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Stock  market  reaction  as  result  of  CEO  succession  in  the  Netherlands  and  the  impact  of  successor  type,  age  and  tenure

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Netherlands  and  the  impact  of  successor  type,  age  and  

tenure  

     

Robert  Wagenaar  

University  of  Groningen  

MSc  Business  Administration  Finance  

Master  Thesis    

July  2011

 

          Abstract  

This   study   examines   the   stock   market   reaction   on   the   announcement   of   the   replacement   of   the   current   CEO,   using   a   database   of   102   CEO   turnovers   in   the   Netherlands   between   1997   and   2010.   The   results   reveal   that   the   announcement   of   a   successive  CEO  results  in  a  significant  positive  stock  price  reaction  for  the  firm.  When  an   outside  successor  is  appointed,  an  even  larger  market  reaction  is  found.  Furthermore,   for  successors  older  than  55,  a  significant  positive  market  reaction  is  found.  

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1.       Introduction  

   

1.1 Background  

 

The   chief   executive   officer   (CEO)   is   the   highest   executive   in   an   organization   and   in   charge   of   the   total   management.   When   a   CEO   leaves   the   firm,   a   successor   has   to   be   appointed.  The  market  reaction,  in  terms  of  the  stock  price  of  the  firm,  as  result  of  the   choice   of   the   successor   may   differ   significantly   and   depends   on   several   variables,   for   example,  it  may  matter  whether  he  or  she  leaves  the  company  due  to  retirement  or  is   forced   to   leave.   A   forced   CEO   turnover   may   be   interpreted   as   a   bad   signal   about   the   company’s   performance.   One   can   also   argue   that   the   background   of   the   successor   is   also  important.  The  new  CEO  can  be  an  insider  who  already  works  for  the  firm,  or  an   outsider  who  has  no  past  in  the  firm,  and  we  may  expect  that  the  stock  market  values   these  backgrounds  differently.    

 

This  study  focuses  on  the  relation  between  the  appointment  of  a  new  CEO,  called  the   successor  and  the  market  reaction  as  a  result  of  the  announcement  of  this  succession.   The  event  study  methodology  is  used  to  test  whether  there  are  statistically  significant   abnormal  returns  on  the  day  of  the  announcement.  In  addition,  this  study  examines  to   what  extent  the  variation  in  abnormal  returns  as  a  result  of  the  new  CEO  announcement   can   be   explained   by   several   succession   characteristics.   To   do   so,   the   cross   section   of   abnormal   returns   on   the   announcement   days   is   regressed   on   a   number   of   CEO   and   external  characteristics,  in  particular,  the  successor  type,  the  age  of  the  successor  and   the  tenure  of  the  departing  CEO.    

The  analysis  uses  a  database  consisting  of  102  CEO  succession  announcements  of  Dutch   listed  firms  between  1997  and  2010.  

 

 

1.2 Literature  review  

 

In  the  literature  CEO  turnover  is  often  discussed,  particularly  the  market  reaction  on  the   announcement  of  the  departure  of  the  CEO  and  the  performance  the  period  after  the   announcement.  Other  studies  discuss  several  succession  characteristics  of  the  successor   like   successor   type.   Cools   and   Van   Praag   (2004)   found   positive   abnormal   returns   as   result  of  the  announcement  of  unanticipated  forced  departures  of  top  executives  in  the   Netherlands.   However,   the   stock   market   reaction   as   result   of   the   announcement   of   a   successive   CEO   for   Dutch   listed   firms   and   the   influence   of   several   succession   characteristics  is  not  discussed  earlier.  

 

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returns   (Davidson   III   et   al.,   1990;   Murphy   and   Zimmerman,   1992).   In   this   study   the   abnormal  returns  are  measured  using  event  study  methodology.  

Studies  dealing  with  CEO  succession  found  that  the  announcement  of  succession  leads   to   abnormal   stock   returns.   Lubatkin   et   al.   (1989)   found   that   in   general   succession   conveys  negative  information  to  investors.  Davidson  III  et  al.  (1990)  found  evidence  for   favorable  stock  market  reaction  to  the  announcement  of  CEO  succession.  This  result  is   supported  by  Rhim  et  al.  (2006),  Borokhovich  et  al.  (1996)  and  Dedman  and  Lin  (2002).   Furtado  and  Rozeff  (1987)  state  that  a  change  of  top  management  signals  shifts  in  the   firm’s  policy  and  therefore  raise  shareholders  wealth.  In  addition,  Cools  and  Van  Praag   (2004)  report  positive  abnormal  returns  for  the  Netherlands,  this  is  also  the  only  paper   dealing  with  CEO  turnover  in  the  Netherlands.  Thus,  the  announcement  of  a  successive   CEO  is  expected  to  have  a  positive  market  reaction  as  result.  

 

 

1.3   Succession  characteristics    

A  number  of  successor  characteristics  have  been  found  to  affect  the  stock  price  reaction   in  the  literature.  These  are  listed  below.  

 

1.3.1  Insiders  

In   the   literature,   a   distinction   is   made   between   successive   CEOs   that   are   insiders   and   those  who  are  outsiders.  An  insider  is  usually  defined  as  having  at  least  a  5  year  tenure,   an  outsider  is  considered  to  be  no  longer  than  one  year  in  the  company  (Lubatkin  et  al.,   1989).  Although  new  CEOs  are  generally  considered  as  insiders  when  they  have  at  least   a  5  year  tenure  in  the  company,  an  exception  is  made  for  new  CEOs  who  are  outsiders   according  to  this  definition,  but  have  a  long-­‐lasting  past  in  the  firm,  they  are  still  seen  as   insiders.    

Furthermore,  recent  research  points  out  that  inside  succession  occurs  more  often  than   outside  succession  (Rhim  et  al.,  2006).  Helfat  and  Bailey  (2005)  confirm  that  most  firms   select  successors  from  inside  the  firm  in  order  to  minimize  disruption.  

 

When  the  firm  appoints  an  insider  as  successor,  there  are  two  advantages:  the  insider   has   better   knowledge   about   the   company,   its   processes   and   its   relations;   the   second   advantage  is  that  they  already  have  the  social  network  via  which  they  acquire  specific   internal  information  (Dherment-­‐Ferere  and  Renneboog,  2000).  Cannella  and  Shen  (2001)   mention   as   disadvantage   that   insiders   are   limited   by   their   ability   to   initiate   strategic   change   because   they   are   often   selected   and   groomed   by   the   departing   CEO.   Another   disadvantage  mentioned  by  Sheifler  and  Summers  (1988)  is  that  insiders  are  significantly   constrained  by  their  within-­‐firm  social  networks.    

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In  the  case  of  inside  succession,  a  distinction  is  made  between  followers  and  contenders,   as   used   by   Shen   and   Cannella   (2002).   These   two   types   are   discussed   in   the   following   sections.  

   

1.3.1.1  Followers  

In  this  study  followers  are  formulated  as  successive  CEOs  who  are  appointed  after  the   retirement   of   the   former   CEO,   the   friendly   departure   of   the   former   CEO   to   another   company  or  the  case  in  which  the  former  CEO  stays  active  in  the  firm,  but  not  in  the   position  of  CEO.  Dherment-­‐Ferere  and  Renneboog  (2000)  found  declining  stock  prices  in   case  of  internal  succession  in  times  of  bad  performance  of  the  firm.  However,  in  most   research  it  is  assumed  that  inside  succession  occurs  under  conditions  of  good  company   performance   and   reflects   the   intention   to   maintain   strategic   continuity   (Shen   and   Cannella,  1990).  Indeed,  Khurana  and  Nohria  (2000)  found  that  an  insider  who  succeeds   a  CEO  who  left  naturally  (i.e.  not  forced)  had  little  effect  on  the  company  performance.   So  since  little  strategic  change  is  expected,  the  expectation  is  that  when  the  successive   CEO  is  a  follower,  there  will  be  no  abnormal  returns.  

 

1.3.1.2  Contenders  

On  the  other  hand,  contenders  are  inside  successors  who  are  appointed  after  dismissal   of  the  former  CEO.  Khurana  and  Nohria  (2000)  did  not  found  any  results  for  contenders,   they  point  out  that  forced  turnover  creates  a  condition  for  change,  but  that  an  insider  is   futile  to  affect  change.  Shen  and  Cannella  (2002)  however  state  that  some  contender   successions  after  CEO  dismissal  may  reflect  the  outcome  of  power  struggles  within  top   management  rather  than  an  intention  to  initiate  strategic  change.  Since  the  former  CEO   is  dismissed,  it  is  expected  of  the  contender  that  he  will  follow  another  strategy  than  his   predecessor.  On  the  other  hand,  Borokhovich  et  al.  (1996)  found  that  shareholders  are   harmed  when  an  insider  replaces  a  fired  CEO.  

However,   because   the   contender   is   likely   to   be   charged   with   a   mandate   to   initiate   strategic   change,   it   is   expected   that   appointing   a   contender   will   results   in   a   positive   abnormal  stock  return.  

   

1.3.2  Outsiders  

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fresh  perspective  and  initiate  strategic  change  (Shen  and  Cannella,  2002),  it  is  expected   that  the  announcement  of  a  successive  outside  CEO  leads  to  a  positive  abnormal  stock   returns.  

 

 

1.3.3  Age  

It   is   expected   that   the   age   of   the   successive   CEO   is   of   importance   for   the   market   reaction  of  the  firm.  The  age  of  the  departing  CEO  is  often  mentioned  in  the  literature,   however,   few   studies   discuss   the   age   of   the   new   CEO.   Davidson   III   et   al.   (1990)   state   that  the  appointment  of  a  young  person  is  often  related  with  change  and  intention  to   grow,   where   more   experienced   and   older   successors   may   reflect   the   expectation   of   continuity  of  operations.  They  found  that  the  market  appears  to  react  more  positively  to   the  announcement  of  a  young  successor.  Therefore  it  is  expected  that  the  appointment   of  a  young  CEO  will  result  in  a  positive  abnormal  stock  return.  

   

1.3.4  Tenure  

Studies  found  that  the  tenure  of  the  departing  CEO  has  impact  on  the  stock  reaction  of   the   firm.   Shen   and   Cannella   (2002)   state   that   a   long   tenure   can   be   associated   with   strong   organizational   inertia,   which   can   cause   difficulty   when   the   successors   wish   to   initiate  strategic  change.  However,  when  the  tenure  of  the  departing  CEO  is  too  short,  it   is  possible  that  the  firm  did  not  sufficiently  recover  from  the  disruption  of  the  previous   succession.  In  this  study  a  long  tenure  will  be  defined  as  a  tenure  of  more  than  10  years.   So  it  is  expected  that  the  announcement  of  a  successive  CEO  who  follows  a  CEO  which   had  a  long  tenure  will  result  in  a  negative  abnormal  stock  return.  

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2.       Methodology  

   

2.1     Event  study  methodology  

 

The  market  reaction  as  results  of  the  announcement  of  the  appointment  of  a  new  CEO   can  be  measured  using  the  event  study  methodology  (Brown  and  Warner,  1980).  This   methodology  relies  on  the  assumption  that  expectations  are  incorporated  in  the  stock   price,   so   stock   prices   reflects   all   available   information.   Unexpected   announcements,   such   as   the   announcement   of   the   name   of   the   new   CEO,   result   in   stock   price   movements   since   the   information   is   not   yet   incorporated   in   the   stock   price.   So   the   effect  of  the  new  information  on  the  stock  price  can  be  measured.  

 

In   the   event   study   methodology   described   by   Brown   and   Warner   (1980),   Brown   and   Warner  (1985)  and  MacKinlay  (1997),  the  event  day  is  the  day  that  information  about   the  announcement  is  available  on  the  market.  In  this  study  the  event  day  is  the  day  the   announcement  of  the  successive  CEO  is  made  by  the  firm.  If  the  announcement  is  made   after  the  closure  of  the  stock  market,  the  next  trading  day  is  used  as  event  day.  If  the   announcement  is  made  in  the  weekend,  the  Monday  thereafter  is  used.    

The   period   prior   to   the   event   is   called   the   estimation   window   and   is   used   as   a   benchmark   to   measure   if   the   event   period   is   surrounded   by   statistically   significant   abnormal   returns.   The   estimation   window   used   in   this   study   is   from   day   [-­‐200;   -­‐2],   where  day  0  is  the  event  day.  The  event  window  is  the  period  surrounding  the  event  for   which   is   measured   if   any   abnormal   returns   are   observed.   The   event   window   used   is   from  day  [-­‐1;  2].  By  testing  for  abnormal  returns  on  day  -­‐1  it  is  possible  to  see  if  there  is   any   indication   for   information   leakage.   In   the   case   the   information   of   the   announcement  is  leaked  the  day  before  the  announcement,  day  -­‐1  will  show  abnormal   returns.  In  order  to  check  for  any  abnormal  returns  on  the  days  after  the  event,  day  1   and  2  are  also  included  in  the  event  window.  

 

In  order  to  check  if  there  are  any  statistically  significantly  returns  over  the  whole  event   window,   the   cumulative   average   abnormal   return   (CAAR)   is   examined   (Brown   and   Warner  1985).  The  CAAR  tests  for  abnormal  returns  for  periods  in  the  event  window.  In   this   study   the   periods   of   days   [-­‐1;2],   [-­‐1;0],   [0;2],   [1;2]  are   tested.   By   testing   multiple   periods,  it  can  be  observed  in  which  period  of  the  event  window  abnormal  returns  are   present.  If  the  results  of  the  CAAR  are  statistically  significantly,  it  can  be  stated  that  the   event  is  surrounded  by  abnormal  returns.  

   

2.2     The  market  and  risk  adjusted  model  

 

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(1980).  The  market  and  risk  adjusted  model  takes  into  account  both  market-­‐wide  factors   and  the  systematic  risk  of  each  sample  security.  

 

As  market  index,  the  MSCI  Netherlands  is  used  for  all  events,  since  all  the  firms  in  the   database  are  listed  in  the  Netherlands.  The  beta  of  the  stock  reflects  the  volatility  of  the   return  of  the  stock  compared  with  the  volatility  of  the  return  of  the  market  index  in  the   estimation  window.  The  beta  is  calculated  by  taking  the  covariance  between  the  stock   returns   and   the   market   returns   and   dividing   that   covariance   by   the   variance   of   the   market  return.  The  alpha  gives  the  specific  or  individual  risk  of  the  stock  and  is  obtained   by   taking   the   average   of   the   daily   returns   of   the   stock   in   the   estimation   window   and   subtract  from  that  the  beta  times  the  average  of  the  daily  returns  of  the  market  index  in   the  estimation  window.  

 

The   returns   of   the   stocks   in   the   estimation   window   are   considered   to   be   the   normal   returns.  These  normal  returns  are  compared  with  the  stock  returns  in  the  event  window   in  order  to  search  for  abnormal  returns  in  the  event  window.  

 

The  abnormal  return  for  a  specific  day  is  obtained  by  subtracting  the  alpha  and  the  beta   times   the   stock   market   return   from   the   stock   return   of   the   security   for   that   day.   Averaging  the  returns  for  all  events  for  each  day  in  the  event  window  gives  the  average   abnormal  returns  (AARs)  for  each  day  in  the  event  window.  

 

The  next  step  is  to  test  if  these  AARs  are  statistically  significant  from  zero.    In  this  way  it   can   be   measured   whether   the   announcement   of   a   new   CEO   results   in   an   abnormal   return   in   the   event   window.   To   test   if   the   AARs   in   the   event   window   are   statistically   significantly  different  from  zero,  Student’s  t-­‐test  is  used  (Newbold  et  al.,  2007).  

 

The  robustness  of  the  results  using  the  market  and  risk  adjusted  model  are  checked  by   comparing  the  results  with  the  results  using  the  mean  adjusted  model  and  the  market   adjusted  model,  as  described  by  Brown  and  Warner  1980  and  1985.  

   

2.3     Ordinary  least  squares  approach  

 

To   examine   to   what   extent   variation   in   the   abnormal   returns   is   determined   by   the   several   succession   characteristics,   the   ordinary   least   squares   (OLS)   method   is   used   as   described  by  Brooks  (2008).  For  the  three  types  of  successor  types,  dummy  variables  are   created  for  the  regression.  Also  for  the  announcements  for  which  no  other  information   is  available,  and  for  the  simultaneous  announcement  of  the  departure  of  the  old  CEO   and  the  appointment  of  the  new  CEO,  dummy  variables  are  created.  

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3.          Data  and  descriptive  statistics  

   

3.1    Data  

 

The  event  examined  in  this  study  is  the  announcement  of  the  name  of  the  new  chief   executive   officer   (CEO)   of   a   Dutch   listed   firm.   The   database   consists   of   102   of   these   announcements  in  the  period  1997-­‐2010.  Since  2005  Dutch  firms  are  required  to  publish   information  which  can  be  sensitive  to  the  firms  stock.  This  information  is  published  at   the  website  of  AFM,  Autoriteit  Financiële  Markten  is  the  financial  services  regulatory  in   the  Netherlands.  So  CEO  changes  are  easy  to  find  using  this  information.  Before  2005   press  releases  of  CEO  changes  are  available  at  the  website  of  Euronext.  The  exact  date   of   the   announcement   relevant   for   the   study   can   be   checked   by   searching   for   the   announcement  at  the  website  of  Het  Financieele  Dagblad.  Usual  the  announcement  day   used  is  the  day  the  announcement  is  published  in  the  newspapers,  since  this  is  the  day   the   stock   market   reacts   on   the   news   (Cools   and   Van   Praag,   2004).   The   succession   characteristics  can  usually  be  found  in  the  official  company  announcement.  When  this  is   not   the   case,   the   website   Managementscope   is   useful,   since   it   contains   information   about  top  executives  of  Dutch  companies.    

In  appendix  1,  the  list  of  events  can  be  found.  It  includes  the  company,  the  date  of  the   event,   the   name   of   the   new   CEO,   the   successor   type,   the   age   of   the   new   CEO,   the   tenure  of  the  old  CEO  and  the  abnormal  return  on  the  announcement  day.  

The  stock  prices  of  all  the  relevant  companies  and  the  market  index  (MSCI  Netherlands)   are  found  at  Datastream.  

 

A  distinction  is  made  between  events  for  which  the  announcement  of  the  departure  of   the   old   CEO   is   at   the   same   day   as   the   announcement   of   the   new   CEO   and   announcements  for  which  only  the  information  about  the  new  CEO  is  released.  When   both  announcements  are  made  on  the  same  date,  the  market  reaction  of  solely  the  new   CEO  announcement  cannot  be  measured  since  the  market  reaction  on  the  departure  of   the  old  CEO  is  incorporated  in  the  stock  price  on  the  same  day.  Therefore  these  events   are  labeled  with  a  dummy  to  examine  if  the  AARs  are  different  for  such  events.    

 

Table   1   shows   the   main   characteristics   of   the   102   events.   For   most   of   the   announcement  of  the  new  CEO,  no  other  information  about  the  firm  has  come  into  the   market.  This  is  the  case  for  90  events,  which  have  an  AAR  for  the  announcement  day  of   1.04%.   When   the   announcement   of   the   new   CEO   comes   on   the   same   day   as   the   announcement  of  the  departure  of  the  old  CEO,  the  AAR  is  2.63%.  However,  this  is  only   the  case  for  12  events.  

 

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who  found  that  inside  succession  occurs  more  often  than  outside  succession.  The  AAR   on  day  0  is  the  highest  for  outsiders,  namely  3.1%.  The  AAR  of  followers  and  contenders   seems   to   be   more   neutral,   respectively   0.2%   and   -­‐0.5%.The   AAR   for   insiders,   so   both   followers  and  contenders,  is  0.0%.  

 

The   vast   majority   of   the   CEOs   (69)   are   between   the   age   of   45   and   55   when   they   are   appointed;  the  AAR  on  day  0  for  this  group  is  1.1%.  For  CEOs  older  than  55  the  abnormal   return  is  2.5%.  News  of  the  appointment  of  relatively  young  CEOs  with  an  age  of  below   45,  results  in  a  negative  market  reaction  of  -­‐0.6%.  

 

In  order  to  see  the  distribution  of  tenures  of  the  departing  CEOs,  three  tenure  groups   are  created;  1-­‐5  years,  6-­‐10  years  and  departing  CEOs  which  had  a  tenure  of  more  than   10  years.  Most  departing  CEOs  had  a  tenure  of  in  between  1  and  5  years  (52.9%),  this  is   shown  in  table  1.  All  tenure  groups  have  positive  AARs  on  day  0  in  the  event  window,   namely  respectively  1.0%,  1.4%  and  1.7%.  So  it  can  be  observed  that  for  CEOs  whose   predecessor  had  a  tenure  of  more  than  10  years,  the  return  on  the  announcement  of   the  new  CEO  is  the  highest  (1.7%).  

 

Table  1.  Main  characteristics  of  the  events  and  the  relevant  successive  CEO.  

Number  of  

events   102              

                   

Available  information   Percentage   Return  on  day  0   Departure  old   CEO   12   11.8%   0.026       No  other   information   90   88.2%   0.010                           Successor  type               Outsider   42   41.2%   0.031       Follower   40   39.2%   0.002       Contender   20   19.6%   -­‐0.005         Insiders   (followers  and   contenders)                        60                                      58.8%                                                                              0.000       Age  distribution               <45   11   10.8%   -­‐0.006       45-­‐55   69   67.7%   0.011       >55   22   21.6%   0.025                          

Tenure  old  CEO  in  years              

 1-­‐5   54   52.9%   0.010      

 6-­‐10   33   32.4%   0.014      

>10   15   14.7%   0.017      

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In  table  2,  the  number  of  successor  types  per  tenure  group  is  shown.  It  is  striking  that  of   18  of  the  20  departing  CEOs  had  a  tenure  of  5  years  of  less,  in  case  the  successor  was  a   contender.  Since  a  contender  is  the  successor  of  a  dismissed  CEO,  it  is  not  completely   unexpected   that   the   departing   CEO   had   a   relatively   small   tenure.   The   outsider   and   followers  groups  seem  to  have  approximately  the  same  distribution  in  tenure  groups.    

Table  2.  Number  of  successor  types  per  tenure  group.    

Tenure  distribution  per  type           Type   Outsiders   Followers   Contenders   Total  

Tenure                    1-­‐5   17   19   18   54    6-­‐10   16   15   2   33   >10   9   6   0   15       42   40   20   102       3.2     Descriptive  statistics    

Table  3  shows  the  descriptive  statistics  of  the  returns  in  the  estimation  window,  using   the  market  and  risk  adjusted  returns  model.  The  mean  return  in  the  estimation  window   is  -­‐0.02%,  which  is  slightly  negative,  the  standard  deviation  of  the  mean  returns  is  0.3%.   The  reason  for  the  negative  mean  return  is  the  presence  of  the  company  Ahold  in  the   database.   In   2003   it   was   announced   that   Ahold   was   guilty   of   significant   internal   accounting   and   reporting   failures   and   poor   public   disclosure   of   market-­‐sensitive   information   (Clark,   Wójcik   &   Bauer   2005).   This   information   resulted   in   large   negative   returns  on  certain  days  in  the  estimation  window,  due  to  this  the  overall  mean  return  is   slightly  negative.    The  mean  returns  in  the  estimation  window  are  all  between  -­‐1.06%   and  0.74%  per  day.  

 

Table  3.  Descriptive  statistics  of  the  returns  in  the  estimation  window.  

Mean   -­‐0.0002   Median   0.000   Standard  deviation   0.003   Minimum   -­‐0.011   Maximum   0.007   Skewness   -­‐0.276   Kurtosis   0.101   Jarque-­‐Bera   44.991   *

*  denotes  that  the  distribution  is  not  normal.    

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CEO   age   of   52.5.   The   youngest   successive   CEO   in   the   database   was   36   years   old,   the   oldest  68.  As  expected  most  CEO’s  (69  of  the  102)  were  between  45  and  55  years  old,  as   is  shown  in  table  1.    

The  tenure  of  the  departing  CEO  was  on  average  7.32  years.  This  is  comparable  with  the   tenure  of  6.7  years  which  Kaplan  and  Minton  (2006)  found  for  their  sample  of  US  listed   companies.   Weisbach   (1988)   found   higher   tenures:   11.7   years   for   insider-­‐dominated   boards   and   9.7   years   for   outsider-­‐dominated   boards,   Zajac   (1990)   found   an   average   tenure  length  of  8  years.  

The  longest  tenure  in  the  database  was  41  years  and  the  shortest  one  year,  noting  that   all  tenures  less  than  one  year  are  rounded  upward.  

 

Table  4.  Descriptive  statistics  of  age  and  tenure.  

    Age   Tenure   Mean   50.93   7.32   Median   51.00   5.00   Standard  deviation   5.95   7.07   Minimum   36.00   1.00   Maximum   68.00   41.00      

Table  5  shows  the  descriptive  statistics  for  the  age  of  the  new  CEO  and  the  tenure  of  the   new  CEO  per  successor  type.  For  the  variable  age  it  is  notable  that  the  average  age  of  a   contender   is   53.5   years   old,   which   is   slightly   older   than   for   the   other   two   successor   types  (on  average  50.6  and  50.0  years  old).  For  the  variable  tenure  it  is  striking  that  the   average   tenure   of   the   departing   CEO   is   only   3.6   years   in   case   the   successor   is   a   contender,  while  the  average  of  all  the  events  is  7.3.  A  logical  explanation  for  this  is  that   contenders  succeed  dismissed  CEOs,  who  of  course  have  a  tenure  less  long  than  CEOs   who  for  example  retire.  The  maximum  tenure  for  contenders  is  10  years,  a  lot  shorter   than  for  outsiders  (41  years)  and  followers  (31  years).  The  average  tenure  for  departing   CEOs  with  outside  succession  is  with  8.9  years  relatively  long.  A  possible  explanation  can   be  that  a  firm  appoints  an  outsider  after  the  departure  of  a  CEO  with  a  long  tenure  in   order  to  initiate  strategic  change  after  a  long  period  of  the  same  policy.  

 

Table  5.  Descriptive  statistics  per  successor  type:  age  and  tenure.  

    Age  and  successor  type   Tenure  and  successor  type       Outsider   Follower   Contender   Outsider   Follower   Contender  

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Figure  1  gives  the  number  of  events  in  each  year  over  the  period  of  14  years  (1997  to   2010)  and  the  return  of  the  AEX  index,  which  is  representative  for  the  performance  of   the  Dutch  economy.  However  there  is  no  clear  evidence,  there  seems  to  be  relatively   more  CEO  turnovers  in  the  years  surrounding  a  crisis;  namely  the  dot-­‐com  bubble  (2000-­‐ 2002)  and  the  credit  crunch  (2008).  This  is  supported  by  Erkens  et  al.  (2010),  who  found   an  increase  in  CEO  turnover  during  the  credit  crisis  for  especially  financial  firms,  but  also   for  non-­‐financial  firms.  Figure  1  shows  that  relatively  a  lot  of  CEO  succession  took  place   in  years  in  which  the  AEX  index  performed  poor.    

Furthermore,   in   the   first   7   years   45   announcements   were   made,   in   the   subsequent   7   years  the  number  of  announcements  made  was  57.    

 

In  appendix  2,  3  and  4,  additional  descriptive  statistics  are  available.    

Figure  1.    Distribution  of  the  events  over  time  and  per  year.  

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4.         Results  

   

4.1   Average  abnormal  returns    

 

In  this  section  the  results  of  the  event  study  and  the  regressions  are  reported.  Also,  the   robustness  of  the  results  is  checked  by  comparing  the  results  with  different  methods.    

The   AAR   on   the   event   day   for   all   events   is   1.2%,   which   is   statistically   significant   (p   <   0.05).   This   indicates   that   in   general   the   announcement   of   a   new   CEO   is   perceived   as   positive  news,  which  has  an  increase  in  the  stock  price  as  result.  The  literature  is  not   completely  clear  on  the  stock  market  reaction  after  a  new  CEO  announcement.  Lubatkin   et  al.  (1989)  found  negative  abnormal  returns,  where  Davidson  III  et  al.  (1990)  and  Rhim   et  al.  (2006)  found  positive  results.  Since  Cools  and  Van  Praag  (2004)  also  found  positive   abnormal  returns  for  the  Netherlands,  the  results  of  this  event  study  are  as  expected.    

Another  method  would  be  to  use  a  test  statistic  that  aggregates  standardized  abnormal   returns,   which   means   each   event   is   weighted   in   inverse   proportion   of   the   standard   deviation  of  the  estimated  abnormal  return  (Kothari  &  Warner,  2004).  So  for  each  event,   the   normalized   abnormal   return   on   day   0   in   the   event   window   is   estimated.   This   method   confirms   the   results   of   the   originally   used   method   and   also   gives   a   highly   significant  positive  AAR  on  day  0.  The  results  are  available  on  request.  

 

The  returns  for  the  other  days  in  the  event  window  are  shown  in  table  6.  All  the  days  in   the   event   window   show   positive   results,   however   only   day   0   in   the   event   window   is   statistically   significant.   This   suggests   that   the   announcements   were   unexpected   and   there  is  no  material  information  leakage  which  causes  significant  returns  the  day  before   the  announcement.  

 

Table  6.  Average  abnormal  returns  in  the  event  window.  

Day   AAR   P-­‐value   -­‐1   0.003   0.261   0   0.012   0.000   1   0.003   0.332   2   0.005   0.093      

Table   7   shows   the   results   of   the   cumulative   average   abnormal   returns   (CAAR)   in   the   event  window  for  different  time  spans.  For  all  the  examined  periods  the  results  were   positive   and   statistically   significant.   Over   the   whole   event   window,   the   cumulative   average   abnormal   return   is   2.3%.   So   in   general   it   can   be   stated   that   the   new   CEO   announcements   of   Dutch   listed   firms   are   surrounded   by   positive   stock   returns   and   investors  see  an  announcement  of  a  new  CEO  as  a  positive  event.    

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Table  7.  Cumulative  average  abnormal  returns  in  the  event  window.       CAAR   P-­‐value   [-­‐1;2]   0.023   0.000   [-­‐1;0]   0.016   0.000   [0;2]   0.020   0.000   [1;2]   0.008   0.009      

4.2   The  relationship  between  succession  characteristics  and  the  abnormal  returns  

 

In   table   8   the   results   of   the   regression   of   abnormal   returns   on   a   number   of   CEO   characteristics  are  presented.  In  particular,  the  abnormal  return  on  day  0  of  the  event   window  is  the  dependent  variable  in  the  regression,  since  this  seems  to  be  the  relevant   variable  according  to  the  event  study  in  the  previous  section.  The  independent  variables   are  the  successor  type  (outsider,  follower  and  contender),  age,  tenure,  and  the  situation   where  no  other  firm  specific  information  is  available  on  the  event  day  and  one  where   the  departure  of  the  old  CEO  is  announced  on  the  same  day.  

 

As  can  be  seen  in  table  8,  the  dependent  variable  is  relatively  poorly  described  by  the   independent  variables.  The  adjusted  R²  for  model  8  is  only  11.9%,  indicating  that  11.9%   of  the  total  variability  of  the  return  on  day  0  is  explained  by  the  model.    

 

Furthermore,  for  model  8,  the  only  independent  variable  which  is  statistically  significant   on  a  5%  level  is  outsider.  This  indicates  that  the  new  CEO  being  an  outsider  in  the  firm   has  a  significant  impact  on  the  return  on  day  0  of  the  event  window.  The  appointment   of  an  outsider  as  successive  CEO  causes  an  average  abnormal  return  of  over  3%.  

 

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Table  8.  OLS  Regression  model  for  determinants  of  the  abnormal  returns  on  the  announcement  day.  The   coefficient  is  given  for  each  variable;  between  braces  the  p-­‐values  are  showed.  

    Model  1   Model  2   Model  3   Model  4   Model  5   Model  6   Model  7   Model  8     Outsider   0.031         0.034       0.038       (0.001)***         (0.004)***       (0.003)***   Follower   0.006         0.002   0.005   0.003         (0.724)         (0.910)   (0.815)   (0.868)     Contender   -­‐0.007         -­‐0.013   -­‐0.004   -­‐0.008   -­‐0.014       (0.687)         (0.488)   (0.828)   (0.718)   (0.479)     Age           0.000                     (0.126)         <45     -­‐0.006         -­‐0.004     -­‐0.020         (0.718)         (0.874)     (0.357)   45-­‐55     0.011         0.013   0.015   -­‐0.021         (0.105)         (0.404)   (0.435)   (0.131)   >55     0.025         0.026   0.027           (0.044)**         (0.141)   (0.224)       Tenure           0.000                     (0.680)          1-­‐5       0.010       -­‐0.004   -­‐0.006   0.008           (0.193)       (0.842)   (0.751)   (0.664)    6-­‐10       0.014       0.000   -­‐0.004   0.001           (0.178)       (0.983)   (0.826)   (0.973)   >10       0.017         -­‐0.001             (0.269)         (0.949)       No  other   information         0.010   -­‐0.026       0.008             (0.088)*   (0.111)       (0.651)   Departure   old  CEO         0.026       0.014   0.030             (0.113)       (0.452)   (0.214)                          R²   0.078   0.022   0.002   0.008   0.106   0.024   0.030   0.119  

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4.3   Successor  type  

 

In   this   section   the   AARs   on   day   0   are   discussed   for   the   different   successor   types,   the   results  are  given  in  table  8,  model  1.    

 

4.3.1  Insiders  

Both   followers   and   contenders   are   inside   successors,   these   groups   are   separately   discussed   in   the   next   sections.   For   the   two   groups   together,   so   for   all   the   inside   successions,   the   average   return   on   day   0   is   0.000%   (see   table   1).   So   there   is   no   statistically  significant  abnormal  return  for  inside  succession.  This  does  not  support  the   founding’s  of  Davidson  III  et  al.  (1990),  who  found  a  relation  between  inside  succession   and  increased  firm  performance  and  Borokhovich  et  al.  (1996),  who  found  positive  stock   returns   for   inside   succession.   However,   Lubatkin   et   al.   (1989)   found   that   inside   succession  has  negative  stock  returns  as  result.    

 

4.3.1.1  Followers  

The  announcement  of  a  follower  as  new  CEO  has  little  effect  on  the  stock  price  (0.6%)   and  is  not  statistically  significant.  This  result  is  in  line  with  the  expectations.  A  possible   explanation  for  this  result  is  probably  that  followers  are  expected  to  follow  the  policy  of   their  predecessors.  Another  possible  explanation  is  that  it  often  occurs  that  the  former   CEO  left  the  firm  due  to  retirement,  which  is  expected,  and  so  it  can  be  the  case  that  the   succession  of  the  announced  follower  was  already  expected.  This  result  is  in  line  with   that  of  Khurana  and  Nohria  (2000),  who  found  that  an  insider  who  succeeds  a  CEO  who   left  natural  (so  not  forced)  had  little  effect  on  the  company  performance.  

 

4.3.1.2  Contenders  

The  announcement  of  a  contender  results  in  a  small  negative  return  of  -­‐0.7%.  However,   this  result  is  not  statistically  significant.  Since  a  positive  abnormal  return  was  expected,   this   result   is   not   line   with   the   expectations.   Contenders   follow   after   dismissal   of   the   former  CEO  and  so  they  are  appointed  in  difficult  times.  A  possible  explanation  for  the   (small)   negative   reaction   can   be   that   investors   prefer   an   outsider   after   dismissal   of   a   CEO   who   is   likely   not   to   follow   the   policy   of   the   former   CEO.   Since   a   contender   was   already   in   the   firm,   the   change   of   strategic   change   is   likely   to   be   smaller   with   the   appointment   of   a   contender   than   with   the   appointment   of   an   outsider.   Another   explanation  given  by  Shen  and  Cannella  (2002)  is  that  some  contender  successions  after   CEO   dismissal   may   reflect   the   outcome   of   power   struggles   within   top   management   rather  than  an  intention  to  initiate  strategic  change.  This  null  result  however  is  in  line   with  the  findings  of  Khurana  and  Nohria  (2000).  

   

4.3.2  Outsiders  

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appointed  after  dismissal  of  the  old  CEO,  when  firms  are  likely  to  perform  poor.  Shen   and  Cannella  (2002)  point  out  that  appointing  an  outsider  is  an  indication  that  the  firm   has  the  intention  to  initiate  strategic  change.  This  is  an  explanation  for  the  positive  AARs   as  a  result  of  announcing  an  outsider  as  new  CEO.  Davidson  III  et  al.  (1990)  and  Rhim  et   al.  (2006)  found  that  inside  succession  results  in  higher  abnormal  returns  than  outside   succession.   This   results   contradicts   my   founding’s.   However,   Dherment-­‐Ferere   and   Renneboog   (2000)   found   a   positive   abnormal   return   of   more   than   2%   for   outsiders.   Lubatkin   et   al.   (1989),   Kang   and   Shivdasani   (1996)   and   Borokhovich   et   al.   (1996)   also   found  positive  results  in  case  of  outside  succession.  So  the  results  are  in  line  with  the   existing  literature.  

   

4.4     Age  

 

Model  8  of  table  8  shows  that  in  the  regression,  the  age  of  a  new  CEO  is  not  statistically   significant.  However,  model  2  of  table  8  shows  that  when  the  age  group  is  split  up  in   three   groups,   some   statistically   significant   results   are   obtained.   The   successive   CEOs   with  an  age  of  over  55  have  a  statistically  significant  result  on  day  0  in  the  event  window,   the  average  return  of  this  group  is  2.5%  (p  <  0.05).  The  groups  of  CEOs  under  the  age  of   45   and   the   group   CEOs   who   were   between   45   and   55   years   on   the   time   of   their   announcements   show   no   statistically   significant   results.   This   is   not   the   same   result   as   Davidson   III   et   al.   (1990)   found.   They   found   that   the   market   appears   to   react   more   positively  to  the  announcement  of  a  young  successor.  Table  8  shows  that  for  the  group   of   new   announced   CEOs   with   an   age   of   less   than   45   years   old,   a   negative   abnormal   return  of  -­‐0.6%  is  found.  This  is  not  in  line  with  the  expectation  that  the  appointment  of   a  young  CEO  results  in  positive  abnormal  returns.  A  possible  explanation  for  this  result   can  be  that  younger  CEOs  have  less  experience,  resulting  in  a  negative  market  reaction   as  result  of  the  announcement  of  a  young  CEO.    

 

 

4.5     Tenure  

 

It  was  expected  that  the  departure  of  a  CEO  with  a  long  tenure  would  result  in  negative   AARs   on   the   announcement   day   of   the   new   CEO.   This   was   expected   due   to   the   statement  of  Shen  and  Cannella  (2002)  that  a  long  tenure  can  be  associated  with  strong   organizational   inertia,   which   can   cause   difficulty   when   the   successors   wish   to   initiate   strategic   change.   The   results   are   not   in   line   with   this   expectation.   Model   3   of   table   8   shows   that   for   all   the   three   groups   positive   AARs   of   more   than   1%   on   the   announcement  day  are  found.  However,  none  of  these  results  are  statistically  significant.   Since   the   results   for   the   different   tenure   groups   do   not   differ   much   and   are   also   statistically   insignificant,   it   can   be   stated   that   the   tenure   of   the   former   CEO   has   no   significant  impact  on  the  market  reaction  of  the  newly  announced  CEO.      

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4.6     Information  type  

 

A   distinction   is   made   between   announcement   for   which   no   other   relevant   company   information  is  made  public  on  the  announcement  day  of  the  new  CEO,  and  events  for   which  the  announcement  of  the  departing  CEO  and  the  successive  CEO  are  made  on  the   same  day.  When  both  announcements  are  made  on  the  same  day,  the  effect  of  only  the   announcement  of  the  new  CEO  is  not  measurable.  Model  4  of  table  8  shows  that  the   AAR   of   the   announcements   where   also   the   departure   of   the   old   CEO   is   announced   is   2.6%,   which   is   higher   than   the   announcement   for   which   no   other   information   is   available  (1%).  However,  only  12  of  the  102  events  are  double  announcements,  and  the   AAR  of  2.6%  is  not  statistically  significant.  The  results  for  the  announcement  for  which   no  other  relevant  company  information  is  made  public  on  the  announcement  day  of  the   new   CEO   (which   is   the   case   for   90   of   the   102   events)   are   statistically   significant   (p   <   0.10).  

   

4.7    Robustness  

 

In  order  to  check  if  the  used  risk  adjustment  method  is  appropriate,  the  robustness  of   the  model  is  checked  by  comparing  the  results  of  the  market  and  risk  adjusted  model   with  the  results  of  two  other  models  used  in  event  studies.  Brown  and  Warner  (1980)   point  out  that  it  is  useful  to  compare  your  results  with  other  risk  adjustment  measures   used  in  event  studies.  

 

The  compared  methods  are  the  mean  adjusted  model  and  the  market  adjusted  model,   described   by   Brown   and   Warner   (1980),   Brown   and   Warner   (1985)   and   MacKinlay   (1997).  

The  first  model  used  to  check  the  robustness  is  the  mean  adjusted  model.  The  abnormal   returns  of  the  mean  adjusted  model  are  calculated  by  subtracting  the  average  return  in   the   estimation   window   from   the   every   day   returns.   So   basically   it   looks   at   the   daily   deviation  from  the  average  return  of  the  stock  in  the  estimation  window.  In  table  13  it  is   shown   that   the   model   gives   an   AAR   of   0.9%   on   day   0   in   the   event   window,   which   is   statistically  significant.  

The  market  adjusted  model  determines  it  average  abnormal  return  by  subtracting  the   relevant  daily  market  return1  from  the  daily  return.  In  this  way  the  daily  stock  returns   are  compared  with  the  market  movement.  Table  9  shows  an  AAR  of  1.2%  on  day  0  in  the   event  window,  which  is  statistically  significant.  

 

Comparing  the  results  of  the  mean  adjusted  model  and  the  market  adjusted  model  with   the  results  of  the  market  and  risk  adjusted  model  (see  table  9),  it  becomes  clear  that  the   AARs   are   of   the   same   order   of   magnitude.   So   it   can   be   stated   that   the   results   of   the   used  model  are  robust.    

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Table  9.  Average  abnormal  returns  in  the  event  window  for  the  mean  adjusted  model,  the  market  adjusted   model  and  the  market  and  risk  adjusted  model  in  order  to  check  the  robustness  of  the  results.    

Day   Mean  adjusted  model   Market  adjusted  model   Market  and  risk  adjusted  model  

    AAR   t-­‐test  P-­‐value   AAR   t-­‐test  P-­‐value   AAR   t-­‐test  P-­‐value  

-­‐1   0.002    0.505   0.002    0.627   0.003      0.261  

0   0.009    0.001***   0.012    0.000***   0.012      0.000***  

1   0.000    0.971   0.003    0.373   0.003      0.332  

2   0.006    0.033**   0.005    0.127   0.005      0.093*  

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5.      Conclusion  

 

 

This   study   examines   CEO   successions   in   the   Netherlands   from   1997   until   2010.   In   particular,   new   CEO   announcement   of   102   Dutch   listed   firms   are   used   to   check   its   impact   on   the   average   abnormal   return   on   the   day   of   the   announcement   of   the   successive  CEO.  On  the  day  of  the  announcement  the  results  are  statistically  significant   with   an   AAR   of   1.2%.   So   when   a   Dutch   listed   firm   announces   a   new   CEO,   their   stock   price  increases  with  1.2%  on  average  on  that  day,  indicating  that  shareholders  interpret   the   announcement   as   good   news.   No   statistically   significant   AARs   are   found   for   the   other   days   in   the   event   window,   indicating   no   material   information   leakage.   For   the   entire  event  window  (day  -­‐1  to  day  +2),  a  cumulative  average  abnormal  return  of  2.3%  is   found.  This  result  shows  that  the  announcement  of  a  new  CEO  is  surrounded  by  positive   stock  price  returns,  which  is  in  line  with  the  existing  literature.  Several  studies  suggest   that   a   change   in   top   management   signals   positive   shifts   in   the   firm’s   policy   and   therefore  raise  shareholders  wealth.  

The  results  are  robust  to  several  different  specifications.    

In   addition,   the   successive   CEOs   are   split   up   in   three   successor   types:   outsiders,   followers   and   contenders.   For   the   CEO   announcements   of   outsiders,   a   statistically   significant   AAR   of   3.1%   is   found.   For   the   followers   and   contenders,   the   AARs   are   respectively  0.2%  and  -­‐0.5%.  These  results  are  however  not  statistically  significant.  So   the  announcement  of  an  outsider  as  successive  CEO  results  in  a  market  reaction  of  3.1%.   This   result   is   in   line   with   the   literature,   where   also   positive   results   are   found   for   outsiders.  The  reason  for  this  positive  AAR  is  probably  that  appointing  an  outsider  is  an   indication  that  the  firm  has  the  intention  to  initiate  strategic  change,  which  is  received   as   positive   news   by   the   market.   One   could   say   that   contenders   signal   negative   news   based   on   the   negative   sign   of   the   abnormal   returns.   However,   as   the   result   is   statistically  insignificant,  no  hard  conclusion  can  be  drawn  with  respect  to  this  finding.   Other   succession   characteristics   which   are   investigated   are   the   tenure   of   the   former   CEO   and   the   age   of   the   new   CEO.   For   the   tenure   of   the   former   CEO,   no   statistically   significant  results  are  found.  However,  for  the  group  successive  CEOs  with  an  age  of  55   years   and   older,   a   statistically   significant   AAR   of   2.5%   is   found.   So   the   market   reacts   more  favorable  if  an  old  CEO  is  appointed,  this  indicates  that  successive  CEOs  who  have   more  experience  are  preferred  over  a  younger,  more  inexperienced  CEO.  

 

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References  

   

Berry,   T.K.,   J.M.   Biziak,   M.L.   Lemmon   and   L.   Naveen,   2000.   CEO   turnover   and   firm   diversification,  Working  Paper,  Portland  State  University,  Portland,  OR.  

 

Borokhovich,  K.A.,  R.P.  Parrino  and  T.  Trapani,  1996.  Outside  directors  and  CEO  selection,    

The  Journal  of  Financial  and  Quantitative  Analysis,  31-­‐3,  337-­‐355.  

 

Brooks,   C.,   2008.     Introductory   Econometrics   for   Finance.   Cambridge   University   Press,   New  York.  

 

Brown,   S.J.   and   J.B.   Warner,   1980.   Measuring   Security   Price   Performance,   Journal   of  

Financial  Economics,  8,  205-­‐258.  

 

Brown,   S.J.,   and   J.B.   Warner,   1985,   Using   Daily   Stock   Returns,   Journal   of   Financial    

Economics  14,  3-­‐31.  

 

Cannella,  A.A.,  Jr.  &  W.  Shen,  2001.  So  close  and  yet  so  far:  promotion  versus  exit  for   CEO  heirs  apparent,  Academy  of  Management  Journal,  44,  252-­‐270.  

 

Clark,   G.L.,   D.   Wójcik   and   R.   Bauer,   2005.   Corporate   Governance,   Cross-­‐Listing   and   Managerial   Response   to   Stock   Price   Discounting:   Royal   Ahold   and   Market   Arbitrage  –  Amsterdam  and  New  York,  1973-­‐2004,  Economic  Geography  Working  

Papers,  Working  Paper,  05-­‐07.  School  of  Geography,  Centre  for  the  Environment,  

University  of  Oxford.    

 

Cools,  K.  and  C.M.  Van  Praag,  2004.  The  value  relevance  of  forced  management   departures:  Dutch  evidence,  working  paper,  

ftp.tinbergen.nl/discussionpapers/03051.pdf.  

 

Davidson   III,   W.N.,   D.L.Worrell   and   L.   Cheng,   1990.   Key   executive   succession   and   stockholders  wealth:  the  influence  of  successors  origin,  position,  and  age,  Journal  of  

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Dedman,   E.   and   S.W.J.   Lin,   2002.   Shareholder   wealth   effects   of   CEO   departures:   evidence  from  the  UK,  Journal  of  Corporate  Finance,  8,  81-­‐104.  

 

Dherment-­‐Ferere,  I.  and  L.  Renneboog,  2000.  Share  price  reactions  to  CEO  resignations   and  large  shareholder  monitoring  in  listed  French  companies,  Center  for  Economic  

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