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University of Groningen

A business model design framework for the viability of energy enterprises in a business

ecosystem

Dsouza, Austin

IMPORTANT NOTE: You are advised to consult the publisher's version (publisher's PDF) if you wish to cite from

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Publication date:

2018

Link to publication in University of Groningen/UMCG research database

Citation for published version (APA):

Dsouza, A. (2018). A business model design framework for the viability of energy enterprises in a business

ecosystem. University of Groningen, SOM research school.

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PROPOSITIONS

1. Business models that do not create value for all the value exchanging stakeholders do not survive in the long run (This thesis, Chapter 1 and 2). 2. A holistic approach that includes multiple perspectives like on service/

product, focal actor, business ecosystem and technology is necessary to design and evaluate viable energy business models (This thesis, Chapter 3). 3. The business model design framework for viability provides more insights

related to viability than its predecessors. (This thesis, Chapter 6).

4. Implementing standardised business models in existing markets does not lead to competitive advantage (This thesis, Chapter 6).

5. Statistical generalisations are not necessary for validating business model designs (This thesis, Chapter 1).

6. Business modelling is not a new saying for “strategy”– old wine in new bottles (This thesis, Chapter 2).

7. Without design science, evaluative research of artefacts will have nothing to evaluate (Holmström, Ketokivi, & Hameri, 2009).

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