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At the Intersection of Health, Health Care and Policy

doi: 10.1377/hlthaff.2015.0280

, 34, no.5 (2015):882-883

Health Affairs

Incentives For Sustaining Innovation

Pricivel M. Carrera

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Letters

There is a limit of 300 words for letters to the editor. Health Affairs reserves the right to edit all letters for clarity, length, and tone. Letters can be submitted by e-mail, letters@healthaffairs.org, or the Health Affairs website, http:// www.healthaffairs.org.

doi: 10.1377/hlthaff.2015.0280

Incentives For Sustaining

Innovation

Incentives are imperative to encour-age and sustain innovation in phar-maceutical research and development (R&D), which is a lengthy, risky, and costly process. Push and pull incen-tives have promoted drug pipelines leading to blockbuster drugs that re-warded pharmaceutical companies handsomely and nurtured investment in biologics precipitated by biotech-nology companies, as noted by Ronald Evens and Kenneth Kaitin (Feb 2015). These incentives will remain in place, although Ernst Berndt and coauthors (Feb 2015) express alarm about the future of pharmaceutical innovation, given the decreasing economic profits and increasing economic costs faced by pharmaceutical companies in re-cent years.

It should be noted that the increased economic costs of pharmaceutical com-panies include financial criminal and civil penalties levied by regulators.1Tens

of billions of dollars for illegal

promo-tion or illegally overcharging govern-ment programs for drugs (which may or may not have been taken into account in Berndt and coauthors’ calculations of “after-tax R&D costs, including pre- and postapproval expenditures”) are treated as part of the cost of doing business, much like a failed clinical trial.

But they are not one and the same. Dollars lost to failed drug R&D do not make for economic waste, as dollars lost to criminal and civil penalties do. To sustain innovation, we need to think more about the right incen-tives.2We also need to ask what

phar-maceutical companies are doing to make their investments in innovation deliver sustainable returns.

Pricivel M. Carrera University of Twente

TWENTE,THE NETHERLANDS NOTES

1 Wolfe SM. Escalating criminal and civil violations: pharma has corporate integrity? Not really. BMJ. 2013;347:f7507.

2 Carrera PM, Laudicella M. Competitive healthcare and the elderly: handle with care. Maturitas. 2014; 78(3):151–2.

882 Health Affairs May 2015 34:5

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