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Startups in the buyer-supplier relationship, limitations to be an attractive customer: definitions and theoretical framework

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Academic year: 2021

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IPSERA 2020

CONFERENCE

PROCEEDINGS

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IPSERA 2020 CONFERENCE PROCEEDINGS

27 This paper brings a systematic literature review about PPIs (Physician Preference Items). As PPIs are expensive medical devices used in operating room, they represent a great opportunity to cost savings in health care. In order to understand the best practices for PPI management and the main gaps in literature, a systematic literature review was conducted. As result, purchasing strategies adopted in PPI management and the main gaps were explored. Distinct purchasing strategies are being used, the most cited in literature are the formulary model, the payment cap model, GPOs and VATs. The relatively limited number of publications about the topic in academic journals points at the necessity of further investigations.

Keywords: Supply Management, Health Care, Physician Preference Items

WP 26 - Metrics of the Future: Moving Supply Management beyond Cost Reduction Monique Murfield1, Lisa Ellram1, and Larry Giunipero1

1 Miami University 2 Florida State University

Practitioners and researchers recognize that purchasing contributes value to business performance in ways far beyond reported cost reductions, though capturing and evaluating such value is challenging. The goal of this research is to understand how purchasing contributes to business success beyond cost reduction, and how this contribution can or should be measured. This research seeks to capture important metrics that are utilized, emerging, and still need development. Qualitative interview data was collected from 31 participants at 23 organizations. Preliminary findings suggest a maturity model of PSM metric development, which is discussed and will be expanded upon in the presentation.

Keywords: Metrics, Supply Management, Value, Cost reduction, Qualitative interviews

WP 27 - Startups in the buyer-supplier relationship, limitations to be an attractive customer: definitions and theoretical framework

Juliano Tessaro1, Rainer Harms1, and Holger Schiele1 1 University of Twente

This paper will analyze the startup as a buying firm in the buyer-supplier relationship. When trying to become an interesting customer to large suppliers, startups may have limitations to establish a business relationship. As startups are new and small, they could be perceived as not attractive, or do not have enough attractiveness to start the relationship. Therefore, a literature-based framework for explaining startup attractiveness will be proposed.

Keywords: Entrepreneurship, Customer attractiveness, Liability of newness WP 28 - Socially Useful Supply Chain (SUSC) Design

Feigao Huang1 and Wendy Tate1 1 University of Tennessee

Multinational companies (MNCs), tempted by the market potential portrayed by Prahalad, have been making efforts to serve the base of the pyramid (BoP) markets, yet most of them have struggled to operate profitably. Also, the needs of customers are not being met, particularly on

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