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and therefore are all deemed important at some level.

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1 APPENDIX A

Questionnaire with means and SDs

Please indicate which areas of the business (so not just for your function) are the most important in your opinion for achieving succes of the business, which tasks that you think will have to be done ‘’right’’ to ensure success for TIP and those areas of activity where satisfactory performance will ensure successful competetive performance for TIP (increasing NI).

Rate the following statements from 1 to 10. 10 indicating the most important and 1 the least important. This does not mean however that an area given a 1 is not important; all statements are deducted from S1 and S2

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and therefore are all deemed important at some level.

Rate the most important statement a 10 and the least important a 1 and then give the other statements a score in between (double scoring is allowed). Give the scores relative to the 10 and the 1 score. Try to use a somewhat even amount of scores (so use 1,2,3 up to 10).

Statement Mean SD

1. 9.9 0.5

2 5.0 3

3. 5.6 2.3

4. 7.7 2.3

5 8.7 1.8

6. 6.3 2.6

7. 6.5 2.0

8. 7.3 2.6

9. 7.5 2.2

10. 5.9 2.2 11. 5.8 2.5 12. 5.6 2.4 13. 6.6 2.0 14. 6.1 2.4 15. 8.4 1.8 16. 8.8 1.5

17. 7.0 2.1

18. 7.0 2.0 19. 6.2 2.0 20. 6.5 2.8 21. 5.2 2.1 22. 6.4 2.2 23. 7.7 1.9 24. 6.7 1.8 25. 6.0 2.3 26. 8.1 1.6 27. 7.1` 2.3 28. 7.6 2.3 29. 6.8 2.8

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S1 and S2 are corporate documents regarding strategy.

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2 Statement Mean SD

30. 5.4 2.3

31. 7.4 1.9

32. 4.9 2.3 33. 6.3 2.6 34. 6.8 2.5 35. 7.7 1.7

36. 7.3 2.0

37. 6.3 2.7

38. 5.5 1.7

39. 7.1 1.7

40. 7.8 1.7

41. 6.2 2.1

42. 8.3 2.0

43. 4.9 2.5

44. 6.2 2.2

45. 5.4 2.4

46. 5.6 2.2

47. 5.7 2.2

48. 3.5 2.4

49. 5.1 2.5

50. 6.7 1.9

51. 5.3 2.3

52. 7.9 1.6

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