28 29

(1)

O R G A N I Z E R S

28 29 _MAY

2019

Double Tree by Hilton

Warsaw POLAND

1200 450

PARTICIPANTS

500 250

OF THE 2019 EDITION

MANAGERS

OF THE POLISH RETAIL CHAINS

REPRESENTATIVES OF THE FMCG

SECTOR PRODUCERS

SERVICE PROVIDERS

CONFERENCE

FAIRS ^B2B

WARSAW

(2)

WHAT IS THE CONGRESS?

(3)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

www.kongres-fmcg.pl/en The Congress of the FMCG

Market is the most important meeting dedicated to the trade, food, drugstore and pharmacy sectors in Poland and Central and Eastern Europe.

For 11 years now it has gathered key people creating major trends on the FMCG market, top managers of the trade and experts, scientists and analysts.

This year, the 12th edition of the Congress will take 2 days – it will be held on 28 and 29 May 2019 at the Hotel Double Tree by Hilton in Warsaw.

CONFERENCE B2B FAIRS NETWORKING

MATCHMAKING MEETINGS/

BUSINESS MIXER

FINAL GALA

OF THE COMPETITIONS

FOR THE STORE OF THE YEAR AND THE DRUGSTORE

OF THE YEAR

THE MOST IMPORTANT MEETING OF RETAIL

CHAINS AND PRODUCERS FROM FMCG SECTOR

CONGRESS OF THE FMCG MARKET IS

(4)

PARTICIPANTS

(5)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

www.kongres-fmcg.pl/en

2%

20%

43%

The Congress of the FMCG Market is attended every year by key managers and decision-makers representing retail chains,

wholesalers, companies producing food, cosmetics and household chemicals, service providers as well as market analysts, experts, scientists, politicians and public institutions officers.

This year edition of the Congress will gather almost 1200 guests both from Poland and abroad.

RETAIL CHAINS SERVICE

PROVIDERS TRADE ASSOCIATIONS, EXPERTS, ANALYSTS

WHO ARE YOU GOING TO MEET?

35% _PRODUCERS

PRESIDENTS AND MEMBERS OF THE MANAGEMENT BOARDS COMPANIES’

OWNERS

COMMERCIAL DIRECTORS

PROCUREMENT MANAGERS

AND PURCHASERS OF PARTICULAR CATEGORIES

MARKETING DIRECTORS

CONGRESS PARTICIPANTS

(6)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

FOOD RETAIL CHAINS AND WHOLESALERS, FUEL STATIONS

EXAMPLE PARTICIPANTS

OF THE PREVIOUS EDITIONS

(7)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

PRODUCERS AND DISTRIBUTORS OF COSMETICS AND HOUSEHOLD CHEMICALS

DRUGSTORES, PHARMACIES, COSMETICS AND HOUSEHOLD CHEMICALS WHOLESALERS

EXAMPLE PARTICIPANTS

OF THE PREVIOUS EDITIONS

(8)

witpak witpak

O R G A N I C ORGANIC SUPER FOOD

PantonePantoneCMYKCMYK

Pantone

Pantone CMYKCMYK

28-29 May 2019 r. / Double Tree by Hilton Warsaw

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EXAMPLE PARTICIPANTS OF THE PREVIOUS EDITIONS

PRODUCERS AND DISTRIBUTORS OF FOOD PRODUCTS

(9)

S M A R T P R I C E S

ShelfWise

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

EXAMPLE PARTICIPANTS OF THE PREVIOUS EDITIONS

PROVIDERS OF GOODS AND SERVICES FOR THE SECTOR, RESEARCH INSTITUTES

(10)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

WATCH THE VIDEO FROM THE 11

^TH

CONGRESS OF THE FMCG MARKET

(11)

CONFERENCE

(12)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

100 ^SPEAKERS

more than

1200 ^nearly PARTICIPANTS

Numerous lectures and speeches also this year are divided to parallel sessions.

Thanks to an additional day, the Congress programme has new thematic sections.

8 THEMATIC sessions

During the Congress the FMCG sector representatives meet to discuss together the future of the market and share with the audience

the results of their

analyses and research.

2 ^days of CONFERENCE

(13)

1 2

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

EVENING FINAL GALA AND AFTER-PARTY AT THE CLUB

D AY

INAUGURAL SESSION

SESSION:

STRATEGIES

IN RETAIL BUSINESS

INAUGURAL SESSION SESSION:

CONSUMER AT THE CENTRE OF ATTENTION

FOCUS ON TECHNOLOGY AND E-COMMERCE

SUPPLY CHAIN IN THE SPOTLIGHT

LOYALTY AND MARKETING STRATEGIES

STRATEGIES IN NON FOOD AND COSMETICS AREAS

THE STORE OF THE FUTURE

– RETAIL FORUM BY MODERN EXPO FOCUS ON PRIVATE LABELS

AND PRIVATE BRANDS

DAY

FRAMEWORK AGENDA*

*Detailed programme in the attachment to the presentation

MAIN HALL: THEMATIC ROOMS:

(14)

B2B FAIRS

(15)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

www.kongres-fmcg.pl/en During the B2B fairs open to all Congress participants,

almost 100 Polish and foreign producers of food, cosmetics and household chemicals will present their products and innovative solutions for the sector.

These will be both companies with a well-established position on the market and smaller entrepreneurs whose time is just coming!

PRESENT YOUR PRODUCTS TO KEY DECISIONS‑MAKERS

OF THE SECTOR more than 2 1200 2000 ^days ^of FAIRS ^VISITORS 100 ^STANDS

of EXHIBITION AREA m ²

(16)

MATCHMAKING

MEETINGS BUSINESS

MIXER

(17)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

www.kongres-fmcg.pl/en The Congress

participants have a unique opportunity to meet all major business partners in one place.

NETWORKING

MAKE BUSINESS CONTACTS AND TIGHTEN YOUR RELATIONSHIPS!

4 300

SESSIONS

minutes

of NETWORKING

(18)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

www.kongres-fmcg.pl/en Especially for our partners we have prepared a unique system

of individual business meetings with the Congress participants indicated by the partner. This is an exceptional opportunity to talk in convenient rooms with decisions-makers with whom everyday contact is difficult.

MATCHMAKING MEETINGS/

BUSINESS MIXER

SEE WHO IS GOING TO ATTEND

14 _MEETING 200

rooms

nearly

arranged

MEETINGS

(19)

COMPETITIONS

(20)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

www.kongres-fmcg.pl/en The Store of the Year and The Drugstore of the Year

are prestigious competitions awarding the best grocery stores and drugstores in Poland. Every year, individual stores and retail chains – grocery store and drugstore – compete in a dozen categories. The winners

are selected by the Jury deliberating on the day

of the Congress – a group of top managers of the food and cosmetics sectors’ companies, representatives of research institutes and sector organisations.

16 categories

for GROCERY

& COSMETICS RETAIL CHAINS

6 categories for

INDIVIDUAL STORES

& DRUGSTORES

60 about

JURORS

PRESIDENTS, MEMBERS OF THE MANAGEMENT BOARDS, COMMERCIAL DIRECTORS AND

MARKETING DIRECTORS OF THE FMCG SECTOR

(21)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

edition of

COMPETITIONS

400

The presidents of the winning chains will receive the awards during the gala concluding the Congress.

400 guests – winners and management boards of their chains, jurors and the most important representatives of the FMCG sector will take part in the celebration!

12 ^th of the gala ^GUESTS

(22)

BECOME OUR PARTNER

(23)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

TAKE ADVANTAGE OF UNLIMITED POSSIBILITIES!

SPEECH

TICKETS INSERTS LOGO ON

THE STAGE ROOM BRANDING

PROMOTION IN THE MEDIA

OF THE WYDAWNICTWO GOSPODARCZE

PARTICIPATION

IN A DEBATE STAND

MATCHMAKING MEETINGS/

BUSINESS MIXER

(24)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

www.kongres-fmcg.pl/en GUARANTEED BENEFITS

• title of the General Sponsor of the Congress

• 20-minute speech during the Inauguration Session of the Congress (1st day)

• participation of the Sponsor’s representative in two selected Congress debates (1st day and 2nd day)

• 15-minute presentation during the selected Thematic Session of the Congress (Main Room)

• package of 10 business meetings – matchmaking meetings – with selected business partners

• package of 10 tickets to the Congress (including 6 VIP invitations entitling to take part in the evening Gala of the competitions Store of the Year and Drugstore of the Year 2019)

• area up to 20 sq m for assembly of the promotion stand in the fairs part of the Congress

• insert of advertising materials and Sponsor’s product samples in the Congress materials (minimum 800 people)

BRANDING

• Sponsor’s logotype visible in the main room during the Sessions (2 days of the Congress)

• Sponsor’s logotype in the information about the Congress in the monthly magazines “Wiadomości Handlowe”

and “Wiadomości Kosmetyczne” (total circulation: 100 000 copies)

• Sponsor’s logotype on the Congress website www.kongresrynkufmcg.pl

• Sponsor’s logotype in the promotional materials of the Congress (printed and electronic materials)

• publication of the Sponsor’s presentation on the Congress website www.kongresrynkufmcg.pl

• photograph and bio of the Sponsor’s speaker on the Congress website www.kongresrynkufmcg.pl

• 4 roll-up banners of the Sponsor (2 in the main room, 1 in the fairs room and 1 in selected thematic room)

VALUE OF SPONSORSHIP BENEFITS

PLN 89 000

^{+ V}^AT

GENERAL SPONSOR

(25)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

• title of the Platinum Sponsor of the Congress

• 20-minute speech during the Inauguration Session of the Congress (2nd day)

• participation of the Sponsor’s representative in a selected Congress debate (1st day)

• 15-minute presentation during the selected Thematic Session of the Congress (Thematic Room)

• package of 8 business meetings – matchmaking meetings – with selected business partners

• package of 10 tickets to the Congress (including 6 VIP invitations entitling to take part in the evening

Gala of the competitions Store of the Year and Drugstore of the Year 2019)

BRANDING

and “Wiadomości Kosmetyczne” (total circulation:

100 000 copies)

• photograph and bio of the Sponsor’s speaker

on the Congress website www.kongresrynkufmcg.pl

PLN 75 000

^{+ V}^AT

PLATINUM SPONSOR

(26)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

• title of the Strategic Sponsor of the Congress

• 20-minute speech during the Inauguration Session

of the Congress (1st or 2nd day – depending on the subject)

• participation of the Sponsor’s representative in a selected Congress debate (1st or 2nd day)

• 15-minute presentation during the selected Thematic Session of the Congress (Main Room)

BRANDING

100 000 copies)

PLN 65 000

^{+ V}^AT

STRATEGIC SPONSOR

(27)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

PLN 60 000

^{+ V}^AT

GUARANTEED BENEFITS

• title of the Sponsor of the Gala

• 10-minute power speech of the Sponsor at the main stage during the awarding ceremony at the evening Gala

• 20-minute speech during the Inauguration Session of the Congress (1st or 2nd day – depending on the subject)

• participation of the Sponsor’s representative in a selected Congress debate (1st or 2nd day)

• package of 5 business meetings – matchmaking meetings – with selected business partners

• possibility to fund awards for competitions’ winners (of the value of minimum PLN 500 each)

EXCLUSIVE BRANDING DURING THE GALA AND CONGRESS

• gobo displayed during the evening Gala

• tables with the Sponsor’s logotype

• Sponsor’s logotype in the invitation to the evening Gala

• Sponsor’s logotype displayed during the Deliberations of the jury for the competitions for „The Market of the Year” and „The Drugstore of the Year”

• 1 Sponsor’s roll-up banners in each room of the jury deliberations

• Sponsor’s logotype in the information about the Congress in the monthly magazines “Wiadomości Handlowe” and “Wiadomości Kosmetyczne”

(total circulation: 100 000 copies)

• 2 roll-up banners of the Sponsor (1 in the main room, 1 in the fairs room)

SPONSOR OF THE EVENING GALA OF “THE STORE OF THE YEAR”

& “THE DRUGSTORE OF THE YEAR” 2019 COMPETITIONS

(28)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

• title of the Programme Partner of the Congress

• 20-minute speech during thematic sessions of the Congress (Main Room, 1st or 2nd day) – depending on the subject

• participation of the Parnter’s representative in a selected Congress debate (1st or 2nd day)

• insert of advertising materials and Partner’s product samples in the Congress materials (minimum 800 people)

BRANDING

• Partner’s logotype visible in the main room during the Sessions (2 days of the Congress)

• Partner’s logotype in the information about the Congress in the monthly magazines “Wiadomości Handlowe”

100 000 copies)

• Partner’s logotype on the Congress website www.kongresrynkufmcg.pl

• Partner’s logotype in the promotional materials of the Congress (printed and electronic materials)

• publication of the Partner’s presentation on the Congress website www.kongresrynkufmcg.pl

• photograph and bio of the Partner’s speaker

• 2 roll-up banners of the Partner (1 in the main room, 1 in the fairs room)

PLN 55 000

^{+ V}^AT

PROGRAMME PARTNER

(LAW FIRMS AND CONSULTING FIRMS)

(29)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

• title of the Sponsor of the Congress

• 15-minute speech during the thematic sessions of the Congress (Main Room, 1st or 2nd day – depending on the subject)

• participation of the Sponsor’s representative in a selected debate within thematic sessions of the Congress (1st or 2nd day – depending on the subject)

BRANDING

100 000 copies)

• 2 roll-up banners of the Sponsor (1 in the main room, 1 in the fairs room)

PLN 45 000

^{+ V}^AT

GOLD SPONSOR

(30)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

• title of the Sponsor of the Congress

• 15-minute speech during the thematic sessions

of the Congress (Main Room, 1st or 2nd day – depending on the subject)

BRANDING

100 000 copies)

• 2 roll-up banners of the Sponsor (1 in the thematic room, 1 in the fairs room)

PLN 33 000

^{+ V}^AT

SILVER SPONSOR

(31)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

THEMATIC ROOM

• participation of the Partner’s

representative in a selected debate within thematic sessions of the Congress (1st or 2nd day – depending on

the subject)

• package of 2 tickets to the Congress

BRANDING

• Partner’s logotype in the information about the Congress in the monthly magazines

“Wiadomości Handlowe” and “Wiadomości Kosmetyczne” (total circulation: 100 000 copies)

• Partner’s logotype in the promotional materials of the Congress (printed and electronic

materials)

• photograph and bio of the Partner’s speaker on the Congress website www.kongresrynkufmcg.pl

PLN 25 000

^{+ V}^AT

DEBATE PARTNER/PANEL DISCUSSION

(32)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

THEMATIC ROOM

• 15-minute speech during a selected thematic sessions of the Congress

(Main Room, 1st or 2nd day – depending on the subject)

• package of 2 tickets to the Congress

BRANDING

• Partner’s logotype in the information about the Congress in the monthly magazines

• Partner’s logotype in the promotional materials of the Congress (printed and electronic materials)

• photograph and bio of the Partner’s speaker on the Congress website www.kongresrynkufmcg.pl

PLN 20 000

^{+ V}^AT

PARTNER OF THEMATIC SESSION/PRESENTATION

(33)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

1 2 ³ ³ ⁴

FAIRS PACKAGES EXHIBITOR

BENEFITS

9 m

²

(3x3 m)

6 m

²

(3x2 m) 4 m

²

(2x2 m)

3 2 2 2 –

3 +

2 +

–

+

–

+

2 m

²

(2x1m)

• Exhibitors’s logotype in the information about the Congress in the monthly magazines

• Exhibitors’s logotype on the Congress website www.kongresrynkufmcg.pl

• Exhibitors’s logotype in the promotional materials of the Congress (printed and electronic materials)

PLN 17 000 + VAT PLN 14 000 + VAT PLN 10 000 + VAT PLN 7 000 + VAT

2 2

Area for promotional stand assembly Entrance tickets

Persons for stand handling

After Party invitation (ZaZen Club)

Package of business meetings (matchmaking meetings)

with selected business partners

Insert of advertising materials and Exhibitors’s product samples in Congress materials (minimum 800 people)

BRANDING

2 2 1 –

(34)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

2 X FULL PAGE

PLN 1 950

^{+ V}^AT

CONTACT US:

katalog@wiadomoscihandlowe.pl mobile +48 519 042 662

CATALOGUE OF CONGRESS PARTICIPANTS

BE ^SPECIAL ^OFFER

• CIRCULATION 1200 copies

• DISTRIBUTION among all participants of the Congress

• SIZE 200 x 260 mm

• PAPER art paper

MEMORIZED

(35)

28-29 May 2019 r. / Double Tree by Hilton Warsaw

^{of the}

Date of registration 1 ticket 2-4 tickets 5 tickets or more

to 30.11.2018 PLN 2490 + VAT

from 1.12.2018 to 31.03.2019 PLN 3490 + VAT PLN 3390 + VAT PLN 3290 + VAT from 1.04.2019 to 25.05.2019 PLN 3990 + VAT PLN 3890 + VAT PLN 3790 + VAT

TICKETS FOR PRODUCERS AND SERVICE PROVIDERS

unit price TICKET ENCOMPASES:

• Two-day participation in the conference

• Possibility to visit the FMCG market Fairs

• All-day catering (2 days)

(36)

Robert Biernat

Key Account Manager mobile: +48 730 014 732

robert.biernat@wiadomoscihandlowe.pl

28 29

28 29 MAY

2019

Double Tree by Hilton

Warsaw POLAND

1200 450

500 250

CONFERENCE

FAIRS B2B

WHAT IS THE CONGRESS?

28-29 May 2019 r. / Double Tree by Hilton Warsaw

CONFERENCE B2B FAIRS NETWORKING

MATCHMAKING MEETINGS/

BUSINESS MIXER

FINAL GALA

OF THE COMPETITIONS

THE MOST IMPORTANT MEETING OF RETAIL

CHAINS AND PRODUCERS FROM FMCG SECTOR

PARTICIPANTS

28-29 May 2019 r. / Double Tree by Hilton Warsaw

2%

20%

43%

RETAIL CHAINS SERVICE

PROVIDERS TRADE ASSOCIATIONS, EXPERTS, ANALYSTS

35% PRODUCERS

CONGRESS PARTICIPANTS

28-29 May 2019 r. / Double Tree by Hilton Warsaw

FOOD RETAIL CHAINS AND WHOLESALERS, FUEL STATIONS

EXAMPLE PARTICIPANTS

OF THE PREVIOUS EDITIONS

28-29 May 2019 r. / Double Tree by Hilton Warsaw

PRODUCERS AND DISTRIBUTORS OF COSMETICS AND HOUSEHOLD CHEMICALS

DRUGSTORES, PHARMACIES, COSMETICS AND HOUSEHOLD CHEMICALS WHOLESALERS

EXAMPLE PARTICIPANTS

OF THE PREVIOUS EDITIONS

28-29 May 2019 r. / Double Tree by Hilton Warsaw

EXAMPLE PARTICIPANTS OF THE PREVIOUS EDITIONS

PRODUCERS AND DISTRIBUTORS OF FOOD PRODUCTS

28-29 May 2019 r. / Double Tree by Hilton Warsaw

EXAMPLE PARTICIPANTS OF THE PREVIOUS EDITIONS

PROVIDERS OF GOODS AND SERVICES FOR THE SECTOR, RESEARCH INSTITUTES

28-29 May 2019 r. / Double Tree by Hilton Warsaw

WATCH THE VIDEO FROM THE 11

CONGRESS OF THE FMCG MARKET

CONFERENCE

28-29 May 2019 r. / Double Tree by Hilton Warsaw

100 SPEAKERS

more than

1200 nearly PARTICIPANTS

8 THEMATIC sessions

2 days of CONFERENCE

1 2

28-29 May 2019 r. / Double Tree by Hilton Warsaw

EVENING FINAL GALA AND AFTER-PARTY AT THE CLUB

D AY

INAUGURAL SESSION

SESSION:

STRATEGIES

IN RETAIL BUSINESS

INAUGURAL SESSION SESSION:

CONSUMER AT THE CENTRE OF ATTENTION

DAY

FRAMEWORK AGENDA*

MAIN HALL: THEMATIC ROOMS:

MAIN HALL: THEMATIC ROOMS:

B2B FAIRS

28-29 May 2019 r. / Double Tree by Hilton Warsaw

PRESENT YOUR PRODUCTS TO KEY DECISIONS‑MAKERS

OF THE SECTOR more than 2 1200 2000 days of FAIRS VISITORS 100 STANDS

of EXHIBITION AREA m 2

MATCHMAKING

MEETINGS BUSINESS

MIXER

28-29 May 2019 r. / Double Tree by Hilton Warsaw

NETWORKING

MAKE BUSINESS CONTACTS AND TIGHTEN YOUR RELATIONSHIPS!

4 300

SESSIONS

minutes

28 29 _MAY

FAIRS ^B2B

35% _PRODUCERS

100 ^SPEAKERS

1200 ^nearly PARTICIPANTS

2 ^days of CONFERENCE

OF THE SECTOR more than 2 1200 2000 ^days ^of FAIRS ^VISITORS 100 ^STANDS

of EXHIBITION AREA m ²

14 _MEETING 200

12 ^th of the gala ^GUESTS